Tag Archives: Steve Jobs
November 5, 2012
The design strategy of simplification A friend, Stuart Balcomb, a musician and composer in Venice, California, reminded me of something, to design — and Steve Jobs. I worked as a consultant to Apple, at the behest of Steve Jobs in … Continue reading
Posted in Concepts, Cool People, General
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October 6, 2012
The greatest designer of the last 100 years
Apple I was talking to a group of Japanese design students yesterday at the GIRVIN | Seattle offices, about the idea of the heart of design — and the signature, the personal signing, that any designer will bring to any … Continue reading
Posted in Cool People, Human brands
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August 21, 2012
Apple is the most valuable company in history
How did that happen? Love, love, love. The best brands in the world move past the nature of conventional commerce relationships, it’s far beyond mere exchange of cash and product; it’s emotional and exhilarated — they are, like other love … Continue reading
Posted in Concepts, Cool People, Human brands, Retail
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November 4, 2011
IGNITING THE PASSIONATE FIRE: CARRYING FIRE: STEVE JOBS PRINCIPLES OF FLAME THROWER LEADERSHIP
APPLE.COM FINDING FIRE IN THE IMAGINATION OF INVENTION. M E D I T A T I O N S + M E M O R I E S iSad.
Posted in Brands, Cool People, Designers, Human brands, Storytelling
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August 25, 2011
Steve Jobs | the Fire of the Human Brand
Leadership passion — the commitment of crazy brand love in powering the direction of business There are plenty of stories about CEOs that are so crazy in love with the premise of their work that they simply can’t disconnect from … Continue reading
Posted in Brands, Cool People, Human brands, Retail, Storytelling
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August 1, 2011
L E A D E R S H I P M A G N E T I S M In the modeling of a group of people, there is invariably a “power pole.” Working with people, I look for that … Continue reading
Posted in Artists, Brands, Concepts, Cool People, Storytelling
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March 20, 2011
THE CHANT: Enchantment by Guy Kawasaki
From the start-up, kick-start maestro, a new book. I’ve studied the strategies of Guy Kawasaki for a couple of decades. Working at Apple, during the early years as a design consultant, Guy swung into play just after my efforts designing … Continue reading
Posted in Concepts, Cool People
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March 11, 2011
CEO as Creative Director: Steve Jobs
Strategy, Brand Story, Leadership — the crossroads iPad 2: This past week, Steve Jobs showed up to a standing ovation for the launch of Apple’s new rendering of the iPad. “Here Comes the Sun” was the opening sound message — … Continue reading
Posted in Cool People, Human brands
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January 20, 2011
The Ring of Steel: Steve Jobs | and the Leadership Circle at Apple
The Fresnel light lens as metaphor Image: Girvin The rippling of leadership strategy and structure: brilliance, radiance and the rays of innovation. The metaphor of the amulet, the charisma and the vibe of Apple — prophecies of evolution. There are … Continue reading
Posted in Cool People, Human brands
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October 29, 2010
The Care and Nurturing of Brands | An Early Steve Jobs Discussion
EXPLORING HONOR, TRIBUTE, CARE IN THE MAKING OF BRANDS. Rethinking difference in the re-making of Apple principles. “Marketing is about values. This is a very complicated world, it’s a very noisy world. And we’re not going to have a chance … Continue reading
Posted in Brands, Cool People, Human brands
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