Girvin has acted as ongoing branding consultants for Ameristar in virtually all their properties nationwide. The range of work has been from naming and brand strategy work, to hospitality collateral and gaming related design programs and finally food and beverage design consulting for the numerous restaurants that have developed.
Girvin has created, in partnership with the leadership at Ameristar, signage for exterior property presentation, brandskin exteriors for restaurants and comprehensive internal signage and wayfinding solutions. Our focus is integration of design elements from the interiors and architectural palettes that have been developed, to creating conceptually rich and detailed recommendations that are priced responsively and carefully supervised by our teams and selected vendors for applications. Much of this work is created under our guidance and shipped nationally for application.
"Please accept my congratulations on a job well done. This Saturday the property was officially re-branded and opened..."
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