Girvin partnered with the Rowley family and their architectural and real estate leadership teams in building a strategy for the presentation of their brand concept development for a large section of land outside Seattle. Girvin not only coordinated the multi-day BrandQuest® leadership brandstorming, but as well, the development of the messaging and communication platforms and brand styling for their expressions to community and city leadership. Importantly, with a transition of leadership in play with members of the family, Girvin worked on creating a strategy for telling the story and articulating that leadership spirit, from one to another, step by step -- this was then articulated to media, as well as the staff at Rowley Properties.