Designing a Pathway of Personality, Fragrance and Their Retail Perfume Portal. In a note forwarded by retail strategist and architect, Dawn A. Clark, she notes Selfridges’ newest innovation — a...
THE BRAND AND FRAGRANCE STORYTELLING STRATEGIES OF COMME DES GARÇONS “There is no plan.” Rei Kawakubo As a blogger on design, and on perfume, and architecture, I’m always looking...
Building a Scent That’s Made of Every Scent. When I was young, even back then, I was into fragrance; I explored the idea of taking various fragrances and mixing them together — to get...
When you see something, does a scent come to mind? Sensing synaesthesia — the sensation of perfumed visualization. For a long time, we’ve been fascinated by the idea of hearing color,...
ROUGH TRADE #3 The Perfume of Refuse, Decomposition and Excrement (The third of three essays on unusual scent strategies) In the beginnings of Das Parfum, authored by Patrick Süskind, there is a...
Perfume Environments: The Scent Visioning of Christopher Brosius Window display, Brosius I’d tried to link to Brosius live, but couldn’t since he was working on project, one that he was...
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