Project: The Yogurt Culture Company
Yogurt Culture Company The Challenge Yogurt-a try this Dannon sought our help to explore the idea and potential framework for their first retail store: a fresh and frozen boutique yogurt shop in New York City. Their mission was to provide an all-natural, farm-fresh...
Project: Harvey Nichols
Harvey Nichols How do customers understand brand legacy and storytelling in retail experience design? Procession, heritage, innovation and brand symbolic connections to reach into the imagination of visitors. Harvey Nichols, a luxury brand group founded in 1813, a...
Project: Seibu
Seibu PT Mitra, one of the largest privately owned retail groups in Southeast Asia wanted to locate a Seibu into the Grand Indonesia, a new shopping center of enormous scale and complexity in Jakarta, Indonesia. Callison, the global architecture firm, was selected to...