Beauty

GIRVIN's beauty branding work spans skincare, haircare and cosmetics, from strategy and naming through packaging, identity and website design. Case studies include the ecommerce and packaging relaunch for Adesse New York, a full brand realignment for ButterLondon, the 65-year refresh (and 2,000%+ sales growth) behind DAX Haircare, founder-led brand strategy for IT Cosmetics, and luxury-science repositioning for Silk Therapeutics and Transderma. Each engagement pairs a BrandQuest® strategy session with hands-on identity, packaging and digital design, giving emerging and legacy beauty brands a cohesive story from shelf to screen.