Tim Girvin’s writing on motion picture design,
originally curated by GIRVIN friend and motion picture composer,
Stuart Balcomb.
Beginning with “Apocalypse Now,” Tim Girvin has designed over 400 film titles.
We present to you his writings about the Process of Branding.
Strategic Branding and the Game of Chess
Integrative moves on the brand board of enterprise. The logo above, for the US / China Chess Summit, is a global tournament that GIRVIN created for a group of chess aficionados that see chess as a investment forum for growing acute thinking—the agency to strategic...
A chat with Robert Evans | Schulberg Building | Paramount Studios
A walk-around hello, on the Lot, Summer, 2007 When I was working on the Paramount lot on Melrose—with the executive team in the theatrical advertising office—I frequently worked onsite in hand-drawing and tuning, improving logo art for various projects, including, for...
The Kimber Script Logo
Classical lettercraft meets a precision draft, engraved in steel. In the spring cleaning of our moves to GIRVIN’s 16th office location, in the West Queen Anne Elementary School, in Seattle I was sorting through a grouping of files—like a large grouping, dozens of...
Blandism and the Detailing of Typographic Design Linguistics
What sways to blandishment? A lot of discussions around last week’s blog— and the notion of brand blandism, and some asked, “wait, so you’re saying that san serif is too bland, too plain, not… ‘exciting’ enough?” No, that’s not the point. As I’d mentioned before, in a...
Mary, Queen of Scots Movie Titling: It’s No Hatchet Job
By delving into these women, Elizabeth I and Mary, their history, and their passions, we developed ten identity renderings for Mary, Queen of Scots.
Protected: DESIGNING THE IMPOSSIBLE: MISSIONS IN GRAPHIC IDENTITY
There is no excerpt because this is a protected post.
LOGO JOURNALISM | DESIGNING IDENTITIES AND TITLING FOR MOTION PICTURE BRANDING
Designing Identities And Titling For Motion Picture Branding.
The Brand Design of the Doc Savage Legacy
What goes around, comes around— youthful lettering dabbles becomes a full time career. In GIRVIN's history as designers for theatrical marketing and advertising, we’ve got legacy, a heritage of literally hundreds of motion pictures — starting with kickoff logo studies...
JJ Abrams | Transformer trailer virus
The Transformers trailer virus, Paramount sown...
Notes on The Matrix design
There's another symbolic value to the O and the 1 beyond the nature of the digital translation of content and interpretation. O, the curved enclosure -- is, in sequence etymologically -- from Sanskrit -- the sunya; Arabic, sifr; Medieval Latin, ciphra; the cipher, the...