Tag Archives: Retail

September 26, 2012

Simple is beautiful | Food Service & Experience Branding

Sometimes the best restaurant concepts are the simplest, the most honest, the most direct. They go back to the heart of giving, exchanging and trading enterprise. Asking the core questions – Why [do we love this idea — devoting ourselves … Continue reading

Posted in Brands, Concepts, General, Places, Retail, Trends | 2 Comments
September 6, 2012

Amazon retail — bricks and mortar?

Amazon retail, a theory [Girvin]– bricks and mortar? Brand, retail, retelling, retooling, rethinking. Retail and community, brand storytelling as a reflective sharing — the story of place, of culture, of wonder, embracement and connectivity. There is a theory [Girvin] that … Continue reading

Posted in Brands, Concepts, Retail | 1 Comment
August 29, 2012

The Shining

SHELF EPIPHANY, RETAIL DESIGN, BRAND STORYTELLING AND SHINING ––––––––––––– I was talking to a client about the concept of the shine. Walking the street, I spied this installation — a shine brush in a window. And it urged a meditation … Continue reading

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August 23, 2012

Marvin Traub and Bloomingdale’s

Marvin Traub and Bloomingdale’s Girvin’s 1985 2-sided shopping bag for Bloomingdale’s The height of retail branding | Girvin, John Jay, the 1980′s. Campaign Theme Design as a Form of Integrated Retail Experience

Posted in Brands, Concepts, Cool People, Designers, Places, Retail | 2 Comments
June 22, 2012

The Spool: Papiota Café: Cut, sew, drink — a new mix.

Papiota, “spool” – Bucuresti, Romania Cut & sew. And drink & eat. Bobbins and bottles:

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May 8, 2012

BIG Japan, made elegantly small: UNIQLO CALENDAR

Uniqlo brand glow BIG Japan, made elegantly small: UNIQLO CALENDAR: NYC uniqlo | holiday | 2011 I embrace attitude. I like people that have attitude. Employees, friends, clients. And brands. I ponder, what is attitude? 300 years back, it was … Continue reading

Posted in Brands, Concepts, Retail | 1 Comment
May 1, 2012

THE SEMINARIUM | INTERNATIONAL RETAIL CONGRESS

Travel, brand, retail, explorations: The 9th International Retail Congress Seminarium. The focused walking-study, explorations of design and human-place, place-making, retail storytelling, cultural impressions and insight in presence. Just got back, last week.

Posted in Concepts, General, Places, Retail | 2 Comments
March 31, 2012

Howard Schultz: The spin of the human brand, foundations and visioning, too far flung?

Howard Schultz: The spin of the human brand, foundations and visioning, too far flung? Starbucks | Store one | a block from Girvin’s Pike Place Market offices The spirit of the impassioned leader or founder speaks from the heart, which can drive everything, … Continue reading

Posted in Brands, Concepts, Cool People, General, Human brands, Marketing 2.0, Places, Retail, Storytelling, Trends | 1 Comment
March 8, 2012

hot press – STARBUCKS | AMSTERDAM

Great person, an earlier GIRVIN | friend + colleague — Liz Muller Storytelling, here. Some notes, here. Liz Muller STARBUCKS CONCEPT STORE : AMSTERDAM Last Thursday, March 08, 2012, marked the launch of Starbuck’s concept store, “The Bank”, on the … Continue reading

Posted in Brands, Concepts, Interior Design, Retail | 1 Comment
December 20, 2011

Campaign Strategies | Building Brandstories at Christmas

Bergdorf Goodman designing the street — where legendary windows own the sidewalks. I reached to former CEO, Dawn Mello — the retail legend, a friend in NYC. And my other “Dawn” pal. Dawn is a rare breed — a kind … Continue reading

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