by Tim Girvin | Artists, Cool People, Human brands, Storytelling | Jun 10, 2026
L I S T E N T O T H E L I N K S I was talking to a client about music [brand experientiality]—the magnetic nature of the melodic narrative and, intimately, the human attribute of the swing of musical cadence, the ebullience of its expression in the context of human...
by Tim Girvin | Brands, Cool People, Human brands, Motion Pictures | Sep 8, 2025
Everyone has stories about logo projects. What’s yours? Speaking of recognizable brand relationships, working with Doug Osborn, an Oregon photographer and designer, and Cameron Healy—the founder of Kettle Brands. And there’s a story about a logo for new type of potato...
by Tim Girvin | Brand Mysticism, Brands, Concepts, Cool People, Human brands, Interior Design, Places, Retail | Nov 5, 2021
TOUCH ME MORE OFTEN. When you circulate, out exploring things—places, brands, natural experiences in the outdoors—what do you do? How do you explore? Me? I’m a touchy-feely kind of a person—I like to touch things, which is inherent in the character of my work, since I...
by Tim Girvin | Brands, Cool People, Human brands, Storytelling | Nov 4, 2019
DESIGNING BOOKS AROUND THE CONTEMPLATION OF THE MOMENTARY It’s been said that haiku are the quintessentially delicate framings of momentary meditations on instances of fleeting revelations, tripartite in two ways: three meditations, as well as kigo (Japanese,...
by Tim Girvin | Brands, Concepts, Human brands, Marketing 2.0, Storytelling | May 31, 2017
The Quest for Meaningful Relationships and Memorable Commitments, Magnetic Brands. Strategies of change, impermanence and content: collaborative design and GIRVIN evolutions. I was talking to someone about history — my history — now four decades of continuous practice...
by Tim Girvin | Brands, Concepts, Human brands, Storytelling | Dec 8, 2015
Human Brand Strategies | Exploring the Ignition Between Personal Brands, Soulfulness in Action and Enterprise: What Lies within? And What Lies beneath? Photo by Dawn Clark, AIA LEED AP Every Brand is Made for Humans. Every Human Could be a Brand. What’s the Story?...
by Tim Girvin | Human brands | Sep 6, 2009
Every brand is designed by a human; and built for a human, yet we don’t often think of ourselves as living brands. The notion of branding is based on premises that are thousands of years old; it’s less about the proposition of being merely a business...
by Tim Girvin | Cool People, Human brands, Retail, Storytelling | Mar 4, 2008
Martin Lindstrom 3.4.08 Human branding, the brand: human. If ever there was a person that had created a brand presence around his very embodiment, it would surely have to be Martin Lindstrom. Still, given the experience — and the expertise — of his global...
by Tim Girvin | Brands, Concepts, Cool People, Human brands | Jan 17, 2008
I spoke to the Luxury Marketing Council about the concept of truth — authenticity — in the context of branding. It was more than that. It was also about the nature of the story, as part of the character of brand expression. It’s never just the story...
by Tim Girvin | Brands, Concepts, Human brands | Jan 13, 2008
While it might seem profoundly obvious, the brand is inherently human — it’s about people, connecting to other people. People create brands — the notion of a brand DNA is nothing but an explication of the concept of the precisely personal character...
