Blogs By Tim Girvin
H E L L O,
Art Wolfe | Exploring a human brand of curiosity, discovery, love
Art Wolfe | Wikipedia imagery file Creative Commons Attribution-Share Alike 3.0 Unported The brand that is a living, loving being. Art Wolfe and I go way back -- decades; but my personal relationship with him goes back further -- into the recesses of my younger years,...
News Update from Tableau Software
Sometimes, there's one sticky adhesion, one magnetism that links people, brands, projects together. When I go into a new client's office, the one elemental attribute of the interiors that I study are the books. What books are there? What's this person reading? What's...
Scent
Scent is the most powerful of the five senses. How can companies use scent to attract customers? How can it be used as a marketing tool? It's important to think of scent as a kind of layering of experience. For example, scent alone won't instantly transform a prospect...
American Graphic Design
design -- the implementation of the signature, the marking, the descriptive curve, has always been that thing which crosses borders -- for the sharing of one thing makes its way to another -- it's found here, signed, and extended there...and with that, it's a wonder...
Tim Girvin + Claudia Cividino / Luxury and the Huffington Post
The point, to the discussion, our talk, our sharing -- is really simple. Is luxury, really, luxury? Or merely smoke? Where's the legacy, the story, the craft, the making, the beauty, the powered intensity of focus?? Or are we merely selling the skins of the idea?...
Sex and retail
I've been studying sex. And retail. Since I was a teenager. Not necessarily in that order. Nor presumably together. But I've been studying them. My first exposures to the concept was as a boy scout traveling in Europe, as an early teenager. What I'd discovered was...
Human Branding: Exploring emotional content in brand storytelling development
Seeds of Compassion | The Kirlin Foundation It's interesting to note, sometimes, how entrepreneurs look at the premise of their enterprise as being, fundamentally, operational and transactional. There are literally thousands of businesses that operate otherwise, but I...
The cartography of language and meaning
Visual Thesaurus visualizations, brand development and GIRVIN. ---- As a designer, and someone that works in the space of branding and the human character of business communications, writing plays a significant role. Moreover, there's the issue of how people...
TypeCon 2007
When someone gets something -- understands a message, how is it gathered, how is it understood? The lay of the alphabet, the geometries therein, speak to the message of the mind, laid bare, in the character of the black on the white, the message -- missive -- quickly...
Death of Luxury
There are some that believe that luxury's rocking - it's just one big booming affair. But where in the world is it rocking? There are others, particularly more fluent to the history and movement of luxury brand(s) in Asia that see a potential turning that might...