by Tim Girvin | Brands, Motion Pictures, Places, Retail | Sep 10, 2026
[Image shot onsite at Disneyland | Tim Girvin] Working Imagination | The Imagineers at Disneyland In my history as a design leader, we worked around various propositions of entertainment at Disney—not only working on films, but Disneyland itself, in a string of calls...
by Tim Girvin | Brands, Interior Design, Places, Retail | Jun 17, 2026
Creating environments with brand language and narrative patterning built into the experience design strategy. What if there was an intention to create a pattern language that could guide consumers, and renovate a retail environment? And, while you’re at it, simplify...
by Tim Girvin | Brands, Motion Pictures, Retail, Storytelling | Feb 18, 2026
Classical lettercraft meets a precision draft, engraved in steel. In the spring cleaning of our moves to GIRVIN’s 16th office location, in the West Queen Anne Elementary School, in Seattle I was sorting through a grouping of files—like a large grouping, dozens of...
by Tim Girvin | Brands, Concepts, Interior Design, Retail, Storytelling | Jan 17, 2023
WHEN YOU THINK ABOUT IT, A KEY POINT OF RESONANCE IN BRAND EXPERIENTIALITY* COMES DOWN TO THE HOLISM OF SENSATION. How does it feel? How unforgettable is the holism of your feelings— or your guests feelings—about it? For many of us, that would be what we see—but...
by Tim Girvin | Brand Mysticism, Brands, Concepts, Cool People, Human brands, Interior Design, Places, Retail | Nov 5, 2021
TOUCH ME MORE OFTEN. When you circulate, out exploring things—places, brands, natural experiences in the outdoors—what do you do? How do you explore? Me? I’m a touchy-feely kind of a person—I like to touch things, which is inherent in the character of my work, since I...
by Tim Girvin | Concepts, Interior Design, Retail | May 24, 2017
Thinking processes for experience design strategy and deployment During the 1990-early 2000s, I spent time working with the Disney Imagineers and Park Strategists at Disneyland — designing experiences, brands and their integrated strategies in Orlando and Anaheim. As...
by Tim Girvin | Cool People, Human brands, Retail, Storytelling | Mar 4, 2008
Martin Lindstrom 3.4.08 Human branding, the brand: human. If ever there was a person that had created a brand presence around his very embodiment, it would surely have to be Martin Lindstrom. Still, given the experience — and the expertise — of his global...
by Tim Girvin | Concepts, Retail | Feb 25, 2008
I was thinking about things floating, ideas that are on one level, then another. And that idea of the interconnection of the idea on the surface, and the idea beneath. “The details are not details. They make the product.” So says, Charles Eames. So you...
by Tim Girvin | Cool People, Marketing 2.0, Retail | Feb 22, 2008
Margaret Swart, a friend from long back, asked for me to do something that one might think of as odd. Unusual. That is, to create a hand-lettered cover for one of the top rated technology magazines there is: Wired. A magazine that uses a hand drawn script for the...
by Tim Girvin | Designers, Retail, Trends | Feb 18, 2008
I, for one, would comment that my life’s overwhelmed with speed. Getting projects, getting them done quickly, moving to the next pitch, getting that work, getting that done, then writing about it all quickly enough that I’ve not left it too far behind....