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WORK WITH US

LOCATION

Seattle
New York
San Francisco
Tokyo
3131 Western Ave
Suite 510
Seattle, WA   98121

t 206.674.7808
f 206.674.7909
info@girvin.com
360 Riverside Drive
Suite 7D
New York, NY   10025

t 212.924.7331
f 212.924.7310
williams@girvin.com

t 206.674.7864
m 925.212.0140
f 206.674.7909
mack@girvin.com


The Design Associates

t 03-3404-0328

info@thedesignassoc.com

GIRVIN | Strategic Branding & Design | Seattle

GIRVIN | Strategic Branding & Design | New York

The Design Associates | Tokyo

Plaza Home Mortgage

The Challenge


Curb appeal

GIRVIN’s challenge was to unite Plaza Home Mortgage’s authentic heritage with their improved technology, as well as to communicate their approachability and the benefits of having local offices that help communities and local businesses.

The Solution


Welcome home

Taking inspiration from San Diego’s fair climes (and the Plaza team’s own love of surfing), GIRVIN undertook to breathe a sunlit sense of welcome into the brand. We updated the brand colors and logo to reflect their savviness, friendliness and community-oriented, people-first attitude. With the foundation established, we supported the new identity and brand personality with print collateral, a reimagined website and digital assets, and a new brand guide to support systemic design thinking. A well-designed brand makes a welcoming place to come home to.

And Beyond


Our new logo illustrates what we do every day: bringing together programs, technology and expertise to consistently deliver for our clients.”

Kevin Parra | co-founder, chairman and CEO | plaza home mortgage