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WORK WITH US

GIRVIN LOCATIONS

Seattle
New York
San Francisco
Tokyo

3131 Western Ave
Suite 501
Seattle, WA   98121

t 206.674.7808

info@girvin.com

360 Riverside Drive
Suite 7D
New York, NY   10025

t 212.924.7331

williams@girvin.com

t 206.674.7864
m 925.212.0140

mack@girvin.com


The Design Associates

t 03-3404-0328

info@thedesignassoc.com

GIRVIN | Strategic Branding & Design | Seattle

GIRVIN | Strategic Branding & Design | New York

The Design Associates | Tokyo

You Go Natural

The Challenge


A natural progression

YGN founder Monique Little approached GIRVIN to help better express her brand through its packaging and better connect with her customer base—women and men who want to style and protect their naturally beautiful hair.

The Solution


Little goes a long way

GRIVIN started with the gift box that would contain multiple product samples, and a sticker design to secure the outside of the box. Using her well-established color palette, we came up with dynamic patterning solutions and color combinations that solidified brand consistency and sparked new ideas for pattern applications. We expanded this updated brand language to include an illustration strategy and then applied it to packaging for individual products for retail.

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