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WORK WITH US

GIRVIN LOCATIONS

Seattle
New York
San Francisco
Tokyo

3131 Western Ave
Suite 501
Seattle, WA   98121

t 206.674.7808

info@girvin.com

360 Riverside Drive
Suite 7D
New York, NY   10025

t 212.924.7331

williams@girvin.com

t 206.674.7864
m 925.212.0140

mack@girvin.com


The Design Associates

t 03-3404-0328

info@thedesignassoc.com

GIRVIN | Strategic Branding & Design | Seattle

GIRVIN | Strategic Branding & Design | New York

The Design Associates | Tokyo

Julie Campbell Design

The Challenge


Striving for Art Blanche

Julie Campbell, entrepreneur and designer and curator of a diverse collection of decor, art and craft related products, came to GIRVIN seeking to devise a unified platform on which she could provide her offerings to big-box retailers such as Michaels Stores. Her goal was to present a unified product set into the larger crafting retail environment as an established and recognizable brand.

The Solution


Crafting the Grand Design

GIRVIN, in participation with the J.Campbell team, conducted an in-depth BrandQuest® session resulting in a new brand identity, strategic messaging hierarchy, and a comprehensive brand guide to inform development of print and packaging applications as well as web presence.

And Beyond


CONCEIVING A WORLD FOR THE IMAGINATION

GIRVIN proposed the idea of offerings organized around a color wheel scheme. In the final concept, we landed on a seasonal tertiary color palette that would be applied digitally.

And Beyond


Simply the best! That was such a fantastic experience. Your presentation is an excellent dive into all that JCampbell is.“

Julie Campbell | CEO + FOUNDER
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