GIRVIN Brand Strategy

Brand Strategy

Karina Skin Care System

Karina Skin Care System

Translating a skincare brand’s passion for loving oneself into a stronger presence on shelf.

Bad Ass Coffee of Hawaii

Bad Ass Coffee of Hawaii

Environmental, identity, messaging, packaging, print, story, strategy, type design

Holiday Inn

Holiday Inn

Cozy restaurant concepts to draw Holiday Inn guests.

VF Corporation

VF Corporation

Identity, strategy

Spa Lore

Spa Lore

PNNL

PNNL

GIRVIN worked with PNNL to discover the messaging inherent in their work.

Omeros

Omeros

GIRVIN provided branding, messaging, and print design for Omeros, a Seattle-based biomedical innovation company.

Naturo Medica

Naturo Medica

Combining Eastern and Western medicine for a holistic healing experience.

Ara Spa at Ameristar Casinos

Ara Spa at Ameristar Casinos

A soothing, rejuvenating environment for a luxurious respite and wellness experience.

Benefit Cosmetics

Benefit Cosmetics

Strategy and messaging for a heritage cosmetic brand.

Second Nature Brands

Second Nature Brands

Identity, strategy, packaging, messaging, story, environmental, print

Duke’s Mayo & Dressings

Duke’s Mayo & Dressings

Bringing the "taste" of a brand to a new generation.

House of Matriarch

House of Matriarch

Environmental, packaging, print, strategy

Ennoble

Ennoble

Giving the Friday night party a new look.

101 Constitution

101 Constitution

GIRVIN rebranded 101 Constitution, a premier DC office building near the Capitol, with upscale signage...

Fairmont Hotels

Fairmont Hotels

GIRVIN created an overarching brand strategy to unify Fairmont Hotels' portfolio of luxury resorts under...

50th Parallel Winery

50th Parallel Winery

A world-class wine destination takes root near Lake Okanagan, British Columbia.

Ameristar

Ameristar

Environmental, identity, naming, packaging, print, strategy, type design

The Golf Club At Newcastle

The Golf Club At Newcastle

A golf course’s transformation from slags to riches.

Metro Deli

Metro Deli

Branding a new stadium staple with traditional flare.

Fungi Perfecti

Fungi Perfecti

Working with Paul Stamets, GIRVIN helped create a lasting brand for his line of mushroom...

Rosetta Stone

Rosetta Stone

Sanctuary By Henry’s

Sanctuary By Henry’s

Washington Schools Risk Management Pool

Washington Schools Risk Management Pool

GIRVIN built a logo system, website, and trade show identity for WSRMP, translating school district...

IT Cosmetics

IT Cosmetics

Identity, naming, packaging, print, strategy

Bastyr

Bastyr

Updated branding, web, and marketing for the largest US natural health and sciences university.

Sebastian Professional

Sebastian Professional

GIRVIN crafted a "Culture of Fearless" brand story for Sebastian Professional, developing product names, color...

PowerPCâ„¢

PowerPC™

GS Retail

GS Retail

Unionbay

Unionbay

Guild Wars 2

Guild Wars 2

Pattern Computer

Pattern Computer

Next-level design thinking for revolutionizing technology.

P&G | Camay

P&G | Camay

Seibu

Seibu

Marta Montenegro

Marta Montenegro

GIRVIN crafted brand strategy, logo, and lockup systems for fitness personality Marta Montenegro, extending the...

Luryx Duty-Free

Luryx Duty-Free

A multinational brand of luxury duty-free stores takes flight.

Hamilton Jewelers

Hamilton Jewelers

GIRVIN's brand strategy work for Hamilton Jewelers, the century-old fine jewelry retailer serving New Jersey...

Voss

Voss

Establishing brand clarity with a line of multi-packs to competitively display an iconically elegant bottled...

Magic Chocolate

Magic Chocolate

Identity, messaging, naming, packaging, strategy

Adesse New York

Adesse New York

Packaging, strategy, website

Julie Campbell Design

Julie Campbell Design

GIRVIN helped crafts master Julie Campbell unify her diverse handmade offerings into one cohesive brand...

Viathon

Viathon

A very well-known company rides into a crowded field with a new name and a...

Collins Woerman

Collins Woerman

Laying out a new identity for an architectural powerhouse duo.

Sandra Collins

Sandra Collins

Creating a guardian for the home

Salumeria Rosi

Salumeria Rosi

Kettle

Kettle

Environmental, identity, messaging, naming, packaging, print, social, story, strategy, type design

DAX Hair Care

DAX Hair Care

Helping a 65 year old company to update their own brand style.

Ask Now

Ask Now

Nexie

Nexie

Strategy and branding for a cutting-edge, personalized AI startup.

Graciano

Graciano

GIRVIN upgraded Graciano's website design to better reflect the brand's care, quality, and generational legacy.

The Yogurt Culture Company

The Yogurt Culture Company

A pillar of major grocery brands introduces an intimately sized fresh and frozen yogurt retail...

Tayl

Tayl

Telling the Tayl for dog lovers

Fra’mani

Fra’mani

Harvey Nichols

Harvey Nichols

GIRVIN developed environmental graphics and merchandising strategy for Harvey Nichols' debut Jakarta store at Grand...

Motion Pictures

Motion Pictures

Identity, print, type design

Premchit

Premchit

Adding bespoke styling and packaging to for wellness travelers in Thailand.

Grousemont Foundation

Grousemont Foundation

GIRVIN brought an updated visual identity to the Grousemont Foundation, a Cascadian family philanthropic organization.

Kavella

Kavella

Refreshing the logo and packaging for this clean & cruelty-free hair care brand.

The North Face

The North Face

Helping The North Face, a VF Corporation company, build their brand recognition in China.

Nu Skin

Nu Skin

GIRVIN defined the brand positioning for Nu Skin's new age-inhibitor skincare line, exploring brand history...

Spa Joule

Spa Joule

Estée Lauder

Estée Lauder

Helping to shape a beauty brand that lingers like a perfect scent

Anthony’s Restaurants

Anthony’s Restaurants

Environmental, identity, packaging, print, strategy

Kerzner

Kerzner

Unifying and beautifying messaging for a string of luxury resorts.

Hair Detox

Hair Detox

GIRVIN built full brand identity, packaging, and messaging for Hair Detox, Angelo David's natural hair-growth...

Athena

Athena

Finding the inner warrior to fight for a good cause.

Mode Studios

Mode Studios

Dermasof

Dermasof

Celebrating Dermasof’s brand relaunch with new products, packaging, and identity system.

Cannabis Branding

Cannabis Branding

GIRVIN brings strategic brand uplifts to cannabis industry clients, applying its storytelling approach to a...

Cheerwine

Cheerwine

Mixing the old and the new together to update this legacy brand.

Corragio

Corragio

Therm-A-Rest

Therm-A-Rest

Who says you have to be uncomfortable just because you’re roughing it?

R-Chain Cooperative

R-Chain Cooperative

Helping R-Chain with the building blocks of a brand

WCP Solutions

WCP Solutions

Bringing the story of a paper company to the world.

Emerald

Emerald

Environmental, identity, messaging, packaging, print, social, story, strategy, type design

Reynvaan Family Vineyards

Reynvaan Family Vineyards

A local family winery with a deep, worldly heritage.

Fluke

Fluke

A brand refresh with purpose for Fluke technology.

Heifer International

Heifer International

Creating a world-wide mission brand

Fukuju

Fukuju

GIRVIN developed identity and messaging strategy for Fukuju, a 260-year-old Kobe sake brewery adapting to...

HUM

HUM

Color and pattern interplay, giving life to the peace, joy and mindfulness of yoga.

Luvanti

Luvanti

GIRVIN translated Luvanti's scientifically advanced, high-performance skincare line into a luxurious at-home spa brand experience.

Lorna Jordan Foundation

Lorna Jordan Foundation

Honoring an extraordinary woman with a passion for meaningful environmental design.

Dilettante Chocolates

Dilettante Chocolates

Designing an iconic logo for a delicious brand

State of Mind

State of Mind

Identity, strategy

Oh Baby Lingerie

Oh Baby Lingerie

GIRVIN evolved Oh Baby Lingerie into a more luxurious, intimate brand experience through refreshed identity...

butter London

butter London

Identity, messaging, packaging, print, strategy