As the premier department store in Osaka, Japan, Sogo stood as a retail icon and a cultural identifier for the area. After a 75+ year history, Sogo executives felt it was time to renovate this grand location that had become the centerpiece of a luxury retail center. GIRVIN worked with partners, Callison Architecture, who brought their interior retail brand design expertise to the project.
We provided environmental graphics for this renovated flagship, consisting of wayfinding, interior and exterior signage. Our designs linked seamlessly with the new architectural concept providing a fluid consumer experience from the outside throughout the entire store.
“GIRVIN did an excellent job of connecting the signage to the overall store design and the fundamental architecture. Their work conferred a luxury brand message through integrated storytelling.”
Dawn Clark I creative director and principal architect