by Tim Girvin | Brands, Concepts, Interior Design, Places, Retail, Trends | Oct 27, 2016
ANALYZING HOW [WELL] IT WORKS The spiral of brand experience design: Girvin’s red thread of connective analyses The Analysis of the Context of Place-Making and Food Design Working for decades on the propositions of food experience — from luxury dining to kiosk...
by Tim Girvin | Concepts, Places | Mar 29, 2013
Menu design as a core element of legend-making in crafting food & beverage experiences A friend sent these along to me, and I’m not sure where they came from, what collection. Apologetic for not defining their provenance. But it reminded me of another...
by Tim Girvin | Artists, Brands, Places, Retail | Mar 6, 2013
My Experience With Yakuza: the story of Miss Ko, Paris & Brand story in Restaurant Design [GBH] [Imagery, below, from Ko] Brand, patterning, statement, interiors — the graphical interplay of message, story and imagery. One trip to Japan, I was in Kyoto, and...
by Tim Girvin | Cool People, Interior Design, Places | Jan 9, 2013
The Restaurant for Guillermo Del Toro The Vibe of Gitane, San Francisco Spending time studying the production design sketches of writer, visual stylist and cinematic director Guillermo Del Toro suggests a certain “spanish” visualization that moves from the...
by Tim Girvin | Concepts, Marketing 2.0, Places | Dec 21, 2012
How to plan and design a menu? Key is close collaboration — and knowing the diner, the experience strategy, the character of illumination, stylistic consciousness, and the budgeting of items in relation to the financial strategy of the brand. A menu, like the...
by Tim Girvin | Brands, Interior Design, Places, Retail | Nov 21, 2012
Quickshift: the value of fast change Speed of change counts, there is surprise value in accelerated shifting from one modeling to another. Working with the teams at Starbucks, learning from their move to the next, the new — the effort was rarely casual; usually...
by Tim Girvin | Interior Design, Places, Retail, Trends | Oct 15, 2012
THE RICHNESS OF STYLE, STORY, CONTENT AND EXPERIENCE PLAYED LARGE Above, The Blue Frog Lounge, Mumbai, India Sound branding | integrated music lounge ––––– What about the sheer implications of style, design made manifest? I have no information on these places, just...
by Tim Girvin | Brands, General, Places, Retail, Trends | Sep 26, 2012
Sometimes the best restaurant concepts are the simplest, the most honest, the most direct. They go back to the heart of giving, exchanging and trading enterprise. Asking the core questions — Why [do we love this idea — devoting ourselves to it]? Where...
by Tim Girvin | Concepts, Cool People, Designers, Interior Design, Places | Aug 27, 2012
Graphical thinking in the Visioning of Spatial Ideas and Place-making In the beginning for me, it was Peter Saville, London, that changed my point of view about the power of a graphical treatment to fully render ideas. Hear Peter, here. WIELDING AND SPEAKING A BROAD...
by Tim Girvin | Brands, Concepts, Cool People, Places, Storytelling | Mar 20, 2012
Any restaurant brand follows a sequence of dream, to visioned story, a name — articulation in space, made to place. Space = cavitation + emptiness, silence and aloneness. Place = warmth / humanity / beauty + containment / story [and possibly: spectacle] Our...
