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The Design Associates

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GIRVIN | Strategic Branding & Design | Seattle

GIRVIN | Strategic Branding & Design | New York

The Design Associates | Tokyo

SLICE

CURL

PEEL

MELT.

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Thought you might enjoy this, the detailing of Thomas Heatherwick’s work on Longchamp, Soho, Manhattan. Maybe you’ve seen it, already.

I was down town working, Soho, took a break, and went there: shot.

Frankly, I’m actually not sure that the merchandise is worth it; it’s simply not that great. More bags. And my proverbial question is — what is the story here; and who cares about it? But the detailing of the space is fascinating. I like Heatherwick’s sense of adventure.

More, to him: http://www.iht.com/articles/2006/05/28/features/dlede29.php

Here are some details, for your reference, let me know your thoughts, if you’ve got a minute. Personally, I’ve always had a thing for things that look like they’re melting. This physical condition in evidence throughout.

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I’ll be here this week, back in Seattle, then back in Manhattan in a week. As usual.

Wishing well, warmest: all ways –

tsg | nyc

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