Apple As Luxury Brand

by | Brands, Luxury, Retail | Dec 27, 2007

“Apple Store – Downtown New York” by JeremyMP is licensed under CC BY-NC 2.0 . I first met Steve Jobs in the 80s. Actually, it was at Stanford. He was there, speaking. And I was there, listening. Afterwards, I went up to introduce myself. And we went...

Notes on Apple

by | Brands, Concepts, Retail | May 28, 2007

Randall Stross… Greetings! Nice, your work: Sunday | NYTimes | Bright ideas! | Digital Domain 5.27.07 (Randall Stross) I found your observations on Apple Store, as carefully and clinically precise in their analyses as they could hope to be, I suppose, to be...