by Tim Girvin | Concepts, Cool People, Storytelling | Nov 14, 2009
“Steve Jobs 1955-2011” by segagman is licensed under CC BY 2.0 Exemplars of Apple Messaging and Brand Product Events: Theatricality and entertainment marketing strategy in the presentation of ideas. Being one whose livelihood is wholly built on the premise...
by Tim Girvin | Brands, Concepts, Cool People, Storytelling | Oct 11, 2009
Brand strategy exploration: Yves Saint Laurent | Girvin: 2007 For a presentation on entrepreneurship, branding and emotional content to the Nanyang Technological University, Singapore GIRVIN’S FOCUS has been directed to the concept of brand development and...
by Tim Girvin | Artists, Brands, Cool People, General, Storytelling | Mar 23, 2009
Art Wolfe | Wikipedia imagery file Creative Commons Attribution-Share Alike 3.0 Unported The brand that is a living, loving being. Art Wolfe and I go way back — decades; but my personal relationship with him goes back further — into the recesses of my...
by Tim Girvin | Cool People, General, Marketing 2.0 | Nov 7, 2007
Sometimes, there’s one sticky adhesion, one magnetism that links people, brands, projects together. When I go into a new client’s office, the one elemental attribute of the interiors that I study are the books. What books are there? What’s this...
by Tim Girvin | Brands, Cool People, Luxury | Oct 18, 2007
The point, to the discussion, our talk, our sharing — is really simple. Is luxury, really, luxury? Or merely smoke? Where’s the legacy, the story, the craft, the making, the beauty, the powered intensity of focus?? Or are we merely selling the skins of the...
by Tim Girvin | Cool People, Designers | Jul 29, 2007
I’d met with Clodagh in the 80s. She was starting, I was starting. Now, interestingly, after all this time, the size of her group, the size of our group, is about the same. Both of us got big, then smaller, leaner. But Clodagh’s modeling is substantially...
by Tim Girvin | Artists, Cool People | Jul 24, 2007
Matt Groening & Tim Girvin: Cartooned life Meditations on careers, creative and titles. I met Matt Groening first at TED, 2007. More often than not, people have said that the big connection that I have with college is cartooning. “Hey, you’re from the...
by Tim Girvin | Cool People, Places, Storytelling | Jul 15, 2007
I had a chance to connect with friends Catherine Eaton Skinner, David Skinner and Tom Kundig at the official first public opening (at least that I was invited to) of her space on Capitol Hill, overlooking downtown Seattle. The generous studio opening was a gesture to...
by Tim Girvin | Cool People, Marketing 2.0, Motion Pictures | Jul 11, 2007
The Transformers trailer virus, Paramount sown…
by Tim Girvin | Cool People | Jul 10, 2007
Kevin Roberts | CEO | Saatchi+Saatchi ww. | Bridget de Socio | creative ronin —- Monday, May 7, 2007 Inspirational People – Bridget de Socio One thing you can say about working at Saatchi & Saatchi is that it is never dull and it’s mostly fun. And the...
