by Tim Girvin | Brands, Cool People, Designers, Luxury, Retail | Jun 23, 2007
Tom Ford | The hand speaks Tom Ford sees, feels and creates what’s right for him. I went back to Tom Ford, on Madison Avenue. This time, to meet with Shirin Von Wulffen; I’d worked with her at Yves Saint Laurent. Now she’s the publicist for Tom Ford...
by Tim Girvin | Cool People, Trends | Jun 18, 2007
I was talking to these girls this morning, on the way to the office — and while I couldn’t take pictures of them, since they are pitching this concept for a TV Series, I did take pictures anyway. Love those pink gloves, I sez. They weren’t doing...
by Tim Girvin | Artists, Cool People | Jun 18, 2007
Happy Monday. I’m sure you know all about Brian Eno. But I wonder if you’ve seen one of his installations? I think that I talked to you about sound in environment. How people can experience space in the context of sound. Maybe I’d mentioned seeing...
by Tim Girvin | Brands, Human brands, Marketing 2.0, Storytelling | Jun 11, 2007
There’s an interesting positioning here — to the concept of the elevator pitch. And while I don’t have a elevator pitch, or a request for money, I do have a modeling that relates to your premise. So, a framing. Brands are about people. And we know...
by Tim Girvin | Concepts, General, Marketing 2.0 | Jun 8, 2007
What about personality, to brand, to trend, to direction? Every time I connect with a brand, there’s a person involved. Funny, isn’t that? I believe sometimes, that we forget about that. We think about the business proposition; there’s a personality,...
by Tim Girvin | Brands, Concepts, General, Human brands | Jun 6, 2007
There are brands; and there are brands behind brands. The rippling of connections between brands and supporting brand relationships vibrate inwards and outwardly. When there’s a story connected to a brand; it’s part of the legacy, there are connections...
by Tim Girvin | Cool People, General | Jun 1, 2007
Image used under CCASA4.0 Tom Peters made some sequence of offerings wrapped around the space of human branding. That is the idea that you are a brand, worth telling your story, and that people will be paying attention to you. And surely there are plenty of people...
by Tim Girvin | Cool People, Human brands, Interior Design, Luxury, Retail | May 31, 2007
NY Magazine Article, “Tom Ford After Sex” —- While I didn’t get an appointment, for a tour and fitting…I did have the chance to check out the retail design of Tom Ford’s new story. Store, I mean. The skin of the store is quiet,...
by Tim Girvin | Concepts, General, Trends | May 30, 2007
There’s one thing to a pen, drawing, there’s another to a pen, writing. And being a longer term practioner who plays in both spaces — the drawing and the writing, it will be interesting to see, yet again, if this concept takes hold. Yes, me —...
by Tim Girvin | Brands, Concepts, Retail | May 28, 2007
Randall Stross… Greetings! Nice, your work: Sunday | NYTimes | Bright ideas! | Digital Domain 5.27.07 (Randall Stross) I found your observations on Apple Store, as carefully and clinically precise in their analyses as they could hope to be, I suppose, to be...