by GirvinIT | | Apr 29, 2016
AquaStar Can you tier brand product offerings in a succession of offerings? GIRVIN’s strategy and design teams worked sequentially on a line of offerings from the innovation kitchens and shelf strategies of AquaStar—from branding and packaging nearly all of their...
by GirvinIT | | Feb 26, 2016
Union Bay The Challenge Growing Pains Unionbay needed to change, improve and realign. They engaged us for brand metamorphosis and renewal. The Solution Jung at Heart GIRVIN led the transformation that superseded the usual pursuit of merely changing a thematic look and...
by GirvinIT | | Jan 17, 2016
Salumeria Rosi The Challenge Old Traditions in a New World The Rosi family’s legacy was building Parmacotto, the cured meats group in Parma, Italy. They sought GIRVIN’s expertise to help brand them for an American audience as they expanded to a new location in New...
by GirvinIT | | Jan 15, 2016
Frank’s RedHot Caesar GIRVIN partnered with Foundry Brands, a newly-founded beverage brand management group, legacy-empowered from VinCor and Mark Anthony Group, to support the brand-building of a new offering: vodka in an alliance with the classic tomato-based...
by GirvinIT | | Jan 15, 2016
Fra’ Mani The Challenge Preserve the Passion Renowned chef and culinary director Paul Bertolli and investor Steve Darland consulted with GIRVIN for the development of a comprehensive strategic branding and packaging program for a new food enterprise—inspired by...
