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Category Archives: Brands
June 6, 2013
Building a Scent That’s Made of Every Scent. When I was young, even back then, I was into fragrance; I explored the idea of taking various fragrances and mixing them together — to get what I wanted. What came of … Continue reading
Posted in Brands, Scent
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June 4, 2013
The Stroke of the Idea, in Sound, Found. When I was in Seoul, looking at, and working on Korean retail design, I stopped and watched a street calligrapher, who was writing phrases on newspaper. In the midst of the noise … Continue reading
Posted in Brands, Concepts, Storytelling
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May 30, 2013
The Light of Brand, the Voice and the Tiering of Message Messaging and stair-stepping access in community Given the entirely human nature of brand, the enterprise of humanity, the idea of thinking about brand as a poetic expression, isn’t entirely … Continue reading
Posted in Brands, Concepts, Storytelling
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May 23, 2013
Digging In, the Soul of Story, Brand:
Visualizing the layering of identity: Iron Man I was moving through, collecting and organizing some earlier Girvin studies for Paramount Studios, and hanging out in the theatre, looking at titling treatments, graphic identities for films and one sheet theatrical campaigns,. … Continue reading
Posted in Brands, Motion Pictures
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May 20, 2013
Nothing at Facebook is someone else’s problem
Telling the story by hand and meditation. I can recall designing and writing out a phrasing by Michelangelo Buonarroti, “By hand, which follows mind and meditation.” It’s actually a telling that follows a longer contemplation: “The best of artists never … Continue reading
Posted in Brands, Concepts, Storytelling
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April 22, 2013
The Search for Beauty — the Beauty of You, The Brand of You, and Others. In the quest for the truth of brands, the soul and heart of their storytelling — invariably, appropriately, there are humans involved. People make brands … Continue reading
Posted in Brands, Concepts
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April 15, 2013
Designing new worlds | The Launch of Trion + SyFy’s Defiance
Building brand identity around story, environment and experience The design of a gaming world is a multiple year commitment, and a spectacular investment — especially when the notion of a gaming world coincides with the conception. Some never make it, … Continue reading
Posted in Brands, Storytelling
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April 12, 2013
The Dark Portal of Design | Star Trek Two
Star Trek Two Working in the motion picture business, as a designer for theatrical advertising, the potential of working comes from making introductions, reaching out: connecting. It’s always a journey, the explorations, the examinations, the labyrinths of time, talent and … Continue reading
Posted in Brands, Cool People, Motion Pictures
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April 10, 2013
Exploring the heart and soul of brand, story and personality There’s a journey in getting to the heart of brand, and in a manner, it will be about finding the light that lies at the end of that voyage, or … Continue reading
April 5, 2013
GOING FOR THE HEART, THE HEAT OF BRAND
Exploring brand culture, in a circumspect study I was talking to a client about getting into a place – “when you’re in, what do you see, what do you sense?”
Posted in Brands, Concepts, Places
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