Tag Archives: apple
August 21, 2012
Apple is the most valuable company in history
How did that happen? Love, love, love. The best brands in the world move past the nature of conventional commerce relationships, it’s far beyond mere exchange of cash and product; it’s emotional and exhilarated — they are, like other love … Continue reading
Posted in Concepts, Cool People, Human brands, Retail
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March 10, 2012
the love of handwork | apple’s colour-wash logo
the roots of making, by hand — Apple computer image above, tweet from HuffPst. In the beginnings, at Apple 70s, working for Steve, his driving curiosity was always about how to take the hand, into the computer — and mix/improve … Continue reading
Posted in Brands, General
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February 24, 2012
Aligning Merchandise with Brand, Story, Experience: Desigual
Brand experiences that are designed to holistically speak product strategy, merchandising & manifestation Apple comes to mind. We have commented. It might be projected that some brands offer merchandise, particularly in the fashion retail experience, that are designed in discrete … Continue reading
November 12, 2011
The Script of Screen | Macintosh and the iPad
The Script of Screen | Macintosh logos, the Finger Stroke and the iDesign Environments iPad, iPhone, Air or Paper: drawing words like music Calligraphy, Steve Jobs and the Macintosh
Posted in Brands, Concepts
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November 4, 2011
IGNITING THE PASSIONATE FIRE: CARRYING FIRE: STEVE JOBS PRINCIPLES OF FLAME THROWER LEADERSHIP
APPLE.COM FINDING FIRE IN THE IMAGINATION OF INVENTION. M E D I T A T I O N S + M E M O R I E S iSad.
Posted in Brands, Cool People, Designers, Human brands, Storytelling
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October 28, 2011
FINDING THE HOT LINE, TO STORY AND SOUL I was walking the street, and came upon the asphalt and tar, street laying truck — with a sign that said: “POTHOLE HOTLINE.” If you find a pothole — call them, and … Continue reading
Posted in Concepts, Interior Design, Places
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August 25, 2011
Steve Jobs | the Fire of the Human Brand
Leadership passion — the commitment of crazy brand love in powering the direction of business There are plenty of stories about CEOs that are so crazy in love with the premise of their work that they simply can’t disconnect from … Continue reading
Posted in Brands, Cool People, Human brands, Retail, Storytelling
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August 1, 2011
L E A D E R S H I P M A G N E T I S M In the modeling of a group of people, there is invariably a “power pole.” Working with people, I look for that … Continue reading
Posted in Artists, Brands, Concepts, Cool People, Storytelling
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July 21, 2011
The context of designing places that are human, places that are not. In the principles of fast casual food / beverage design, a mid-priced, faster service experience proposition, the notion of the holistic character of guest presence has to do … Continue reading
Posted in Brands, Concepts, General, Interior Design, Places, Retail
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