Search results for: metaphorical thinking
by Tim Girvin | Brand Mysticism, Brands, Storytelling | May 11, 2023
Mýrdalshreppur, Iceland As a global wanderer—and a wonderer, in that wandering—I’m always thinking about that notion of the deeper side of the stride. And I ask: “what, to walking, what to the steps forward, what is the sense of the way ahead?” And when I think... Read More
by Tim Girvin | Motion Pictures, Storytelling | May 3, 2023
For motion picture studio teams, agencies and theatrical producers, I’ve been giving these workshop presentations as a proposition to linking marketing strategy, brand storytelling and narrative illustration. In a manner, thinking of movie logos, the identity offers a... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Feb 14, 2023
The symbolism of the forest as a figural message cartography. To each of us, there is a moment in our reflections on our work that emerges as a contemplation. And in this instance, it’s a meditation of the tree as a tool to organize a communications mapping of... Read More
by Tim Girvin | Brand Mysticism | Mar 20, 2019
THE PERSONALIZATION OF BRANDS, THEIR ASSETS AND PRESENCE. HOW DO YOU PRESENT? HOW DO YOU SHOW UP? HOW ARE YOU PRESENT? Has anyone ever spoken to you about showing up? That is—when you show up, what happens? How do you present? In a manner, it all comes down to that... Read More
by Tim Girvin | Brands | Mar 6, 2019
IN THE QUEST OF TRAVELING THE WORLD: EXPLORING SPELLS, BINDING AND BRAND MAGIC In an adventure of working around the world, one sees things differently in the layering and context of place. Different cultures approach brands in varying ways—to each, their own way of... Read More
by Tim Girvin | Brands, Motion Pictures, Places, Storytelling | Apr 19, 2018
EXPLORING INDUSTRIAL DESIGN AND ENTERTAINMENT — HOW IS A STORY DESIGNED? Do you even know about this show? — [Image above from Netflix] You’re probably too young to even recall it, but when I was younger, “Danger, Danger, Will Robinson,” was one of my favorites lines.... Read More
by Tim Girvin | Storytelling | Jul 19, 2017
WANDERING, YOU GET OUT THERE — IN A STRAIGHT OR MEANDERING LINE — THERE ARE PLACES TO DISCOVER, MEMORIES TO BE MADE, FRIENDS TO FIND. AND YOU’RE FOLLOWING WHAT BEACON, MAP MADE, LINE TRACED? YOUR PLOTTED LINE, YOUR INSTINCT, THE SUN, A DREAM? DESTINY? Of course, as we... Read More
by Tim Girvin | Brands, Concepts, Human brands, Marketing 2.0, Storytelling | May 31, 2017
The Quest for Meaningful Relationships and Memorable Commitments, Magnetic Brands. Strategies of change, impermanence and content: collaborative design and GIRVIN evolutions. I was talking to someone about history — my history — now four decades of continuous practice... Read More
by Tim Girvin | Concepts, Interior Design, Retail | May 24, 2017
Thinking processes for experience design strategy and deployment During the 1990-early 2000s, I spent time working with the Disney Imagineers and Park Strategists at Disneyland — designing experiences, brands and their integrated strategies in Orlando and Anaheim. As... Read More
by Tim Girvin | Brands, Concepts, Storytelling, Trends | Nov 29, 2016
The Question of Belief lies in its etymology, for to believe is to “be love.” Brands and love, in a foundational strategy, suggest and intertwinement of passion, enchantment and embracement. There is love and passion in the making and the makers of brands — and so... Read More
