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LOCATION

Seattle
New York
San Francisco
Tokyo
3131 Western Ave
Suite 510
Seattle, WA   98121

t 206.674.7808
f 206.674.7909
info@girvin.com
360 Riverside Drive
Suite 7D
New York, NY   10025

t 212.924.7331
f 212.924.7310
williams@girvin.com

t 206.674.7864
m 925.212.0140
f 206.674.7909
mack@girvin.com


The Design Associates

t 03-3404-0328

info@thedesignassoc.com

GIRVIN | Strategic Branding & Design | Seattle

GIRVIN | Strategic Branding & Design | New York

The Design Associates | Tokyo

Simple Design
Can you do that style?

Earlier in my career
[1976,]
as a advertising studio illustrator,
comp[rehensive] packaging artist,
headline drafter [for rough ad layouts]
and an occasional calligrapher,
I got that line, as a request.

Can you do that style?

“Sure I can.”

It annoyed me enough that I wouldn’t persist in that world — which was:
Artist Representation in NYC, Chicago, Dallas, San Francisco, LosAngeles, London — and a kind of persistent, non-stop, “letter it up” design show.

Reps took between 25-33% of every job, and I was doing
logos, alphabets, type design, calligraphy,
headlines, campaign art, packaging design —
from all over the country.

What started as a good thing became tiresome —
because all the work was based on previous work.
I’d put together ads in American Showcase, BlackBook, CreativeArts, Portfolio — which showcased my best work in the previous year —
and pursuing projects, it would be
“I like that logo you did for Time Magazine, can you do that for this?”
And it was

Boring.

Sometimes, simple is best.

When you think about it —
style still has import, it’s how the design
expresses intention and direction.
Every designer has a sense about what’s closer or more familiar to them.
Genre is personal.
For me, back in my beginnings, it was about energy and flow — classical letterform principles executed in fast movement.

I go back. And I go forward.
Dream | Art | Craft | Draft | Finish:

Light Speed:
Simple Design

Looking for Brand Truth:
Simple Design

Firestrokes:
Simple Design

Creativity, Leadership &
Calligraphy Workshop | Las Vegas
Simple Design

Graffiti for Levi’s.
Sketch it up:
Simple Design
Tag it up: spray-canned.
Simple Design

BowTie-ology
Simple Design

Mythic retail | WebCam, OR
Simple Design

The Nines
Simple Design

More fire
Simple Design

Lamas & Mystics
Simple Design

Clothes, Calligraphy & Magic
Simple Design

Dance: Creativity, Calligraphy & Brand
Simple Design

Fire 8
Simple Design

Nordstrom Style Campaign
Simple Design

More pen dance: calligraphy, music, dance, rhythm
[since college daze 76]
Simple Design
Simple Design
Simple Design

What is unforgettable?
Simple Design

RavenCall | The Art of the Journal |
Bullitt Lecture @ Sleeping Lady
Simple Design

Still, in the end, simple is best.
What’s the story,
who’s telling it,
what’s it feel like
and what’s it look like?

And who cares?

Bright spots looking back,
can take you forward
to
a newer realization
of
what lies ahead.

Get to the point:
Simple Design

Sometimes getting to the simpler
takes a journey of complexity to find it.

Simple Design

Tim Shaw Girvin | Downtown Seattle Studios
…..
G I R V I N | DESIGNING MOVIES
THEATRICAL BRANDING + ENTERTAINMENT
IMAGINATION: AND THE TOOLS TO MAKE IT HAPPEN

http://bit.ly/seAMZf