GET OUT THERE

THE JOURNEY OF DISCOVERING IS NEVER A STRAIGHT LINE Brand. Place. Team. Community. Who is it, where is it, what is it, who are we talking to? When there is a new inquiry — a brand to be evolved and rebooted in some manner — I make it a point to get out there, wander...

ob viam

3.25.06 Cairn of lavastone | Mt. Merapi | Java obviate OB-vee-ayt, transitive verb: To prevent by interception; to anticipate and dispose of or make unnecessary. Obviate derives from Latin obviare, “to meet or encounter,” from ob viam, “placed or...