by GirvinIT | | Jan 17, 2016
Salumeria The Rosi family, represented by their market director for the U.S., approached GIRVIN in 2007 to begin the strategic exploration of a concept of a retail salumeria, for in-room dining and take out, in NYC. GIRVIN’s group, working in NYC as well as Seattle,...
by GirvinIT | | Jan 16, 2016
Metro Deli The Challenge Mustarding the forces Executives at USFoods were looking for a prototypical delicatessen concept that could be integrated into new shopfronts and shop-in-shop delicatessens that would proffer USFoods products, as well as service arrangements...
by GirvinIT | | Jan 16, 2016
Lincoln Square The GIRVIN team designed all environmental graphics for this mixed-use urban architectural property developed in a predominantly suburban neighborhood. Work included primary identification, tenant identification standards, retail directories and...
by GirvinIT | | Jan 16, 2016
Kerzner The Challenge Buoy sales Kerzner’s The Atlantis boasts a string of properties that offer varying degrees of accessibility to tiers of spending demographies. While a great deal of attention was paid to the overarching marketing of the Atlantis property, their...
by GirvinIT | | Jan 16, 2016
HamiltonJewelers Hamilton Jewelers, a fine jewelry, luxury timepiece and home décor company, celebrated its 100 year anniversary of a rich family heritage and a long standing legacy of tradition, while still being independently owned. Although Hamilton has become one...
by GirvinIT | | Jan 15, 2016
Frank’s RedHot Caesar GIRVIN partnered with Foundry Brands, a newly-founded beverage brand management group, legacy-empowered from VinCor and Mark Anthony Group, to support the brand-building of a new offering: vodka in an alliance with the classic tomato-based...
by GirvinIT | | Jan 15, 2016
FRA’MANI Renowned chef Paul Bertolli consulted with Girvin for the development of a comprehensive strategic branding and packaging program for the creation of a new story, a brand from scratch, literally, in the building of a product grouping. Paul’s...
by GirvinIT | | Jan 15, 2016
Eastern CongoInitiative GIRVIN worked with Ben Affleck and consultant Whitney Williams on supporting the development of Affleck’s eastern Congo philanthropic effort. He envisions change — a supportive, collaborative community-aligned initiative to advance the...
by GirvinIT | | Jan 15, 2016
Delta Marine The Challenge Charting a New Brand Course Pacific Northwest-based Delta Marine, one of the biggest yacht-building groups in the world, approached GIRVIN to re-evaluate their positioning, communications strategy, and visualizations. The Solution An...
by GirvinIT | | Jan 15, 2016
COLORE | SG COLORE | SG, originally The Lorenzo Collection, presents a world of color where people have the ability to express themselves through jewelry and personal style. For the brand launch, GIRVIN helped to develop the messaging, brand persona, website copy...