by GirvinIT | | Apr 25, 2016
Sally BeautyVenique The Challenge Polish That Pops Sally Beauty Holdings, Inc. is an international specialty retailer and distributer of professional beauty supplies, offering products for hair, skin, and nails through professional lines as well as an extensive...
by GirvinIT | | Apr 25, 2016
LEVIEV The Challenge A man of many facets Lev Leviev is considered one of the most powerful people in the world when it comes to the diamond trade. From his philanthropic efforts, global mine ownership, gem production alliances, extraordinary access to distinctively...
by GirvinIT | | Apr 25, 2016
Harvey Nichols How do customers understand brand legacy and storytelling in retail experience design? Procession, heritage, innovation and brand symbolic connections to reach into the imagination of visitors. Harvey Nichols, a luxury brand group founded in 1813, a...
by Gabi Girvin | | Apr 25, 2016
Scandia Home The Challenge Ups and Downs Scandia Home is a global collector of the best of the best, traveling the world to find the finest fabrics and most exquisite goose down (their responsibly sourced premium Scandia Down), crafting them into world-renowned,...
by GirvinIT | | Apr 21, 2016
Nu Skin GIRVIN was asked to define and delineate the essence of the Nu Skin Enterprises umbrella positioning and the Nu Skin brand with the introduction of a new age-inhibitor product grouping. We explored the brand history, storytelling, dimensions of action,...
by GirvinIT | | Apr 19, 2016
Marta Montenegro The Challenge Flexing New Muscles Marta Montenegro—business woman, financial strategist, journalist, and attache for the Venezuelan embassy—was also a fitness advisor who built her own specialized training facility, book, and magazine (SoBeFiT) based...
by GirvinIT | | Apr 19, 2016
Idahoan If there’s a story that’s 50 years old, can you boost brand strategy to bring it to the next 50 years? GIRVIN’s team, in a string of food brand and packaging development programs, was engaged to support the leadership team that manages the brand of Idahoan for...
by GirvinIT | | Apr 18, 2016
Nalley The Challenge A Recipe for Confusion Nalley, a regional Northwest brand that produced a wide range of canned foods and condiments, needed an update to the look of its packaging; line expansions over the years had only served to dilute the brand’s shelf...
by GirvinIT | | Apr 7, 2016
Seibu The Challenge Foreign fashion fusion PT Mitra, one of the largest privately owned retail groups in Southeast Asia wanted to locate a Seibu into the Grand Indonesia, a new shopping center of enormous scale and complexity in Jakarta, Indonesia. Callison, the...
by GirvinIT | | Mar 27, 2016
Nabisco The Challenge No Crumbs About It Nabisco Foods Group worked with GIRVIN for several years on the development of new product identity, name and personality development, and packaging to upgrade the visual presentation of existing brands, brand extensions and...