by Tim Girvin | Brand Mysticism, Concepts | Sep 12, 2024
I was working in a team-collaborative session, a BrandQuest, Soul Summit—an innovation forum, and we were discussing the implications of attraction. As brand strategists and designers, you know about the implications of product attraction. As we put it, first there... Read More
by Tim Girvin | Artists, Cool People | Jan 16, 2025
Everyone has a powerful connection to their mothers. My mother, Lila Lee Shaw Girvin died this past week. And it called into contemplation all of the things that one thinks about in death—of anyone near. You’re thinking, “they were here, now they’re gone.... Read More
by Tim Girvin | Brands, Concepts | Apr 12, 2017
CELEBRATING THE UNSEEN Into The Mist: Time ticks as you walk in the dark, emerging or failing light — and you realize that your true reliable momentum measure is the sound of your heels — moment to moment: pavement, gravel, pea, grass, chipped woods, snow and ice.... Read More
by Tim Girvin | Motion Pictures | May 5, 2008
Paramount | Marvel imagery files ©2008 Notes on the history of the Iron Man brand, the evolution of identity and how it comes to be. There’s a certain conception of brand design in motion pictures. And the point is that cinema represents inherently stories that... Read More
by GirvinIT | Brand Mysticism, Brands, Concepts | Apr 15, 2025
Solving brand challenges in a collaborative innovation summit I created the first BrandQuest® a registered IP for GIRVIN in the request of an unusual challenge by a team from IBM, fronted by Nobuo Mii in 1993—a mission to build a microprocessor-powered personal... Read More
by Tim Girvin | Brands, Concepts, Cool People | Apr 7, 2015
Resilience, strength, responsiveness Brands, given their human provenance, have human character in their attitude. A brand doesn’t simply move along of its own accord, it’s not a robotic unit, it’s fired and fueled by humans on both sides of the equation. People... Read More