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Blog: Built to Last: Authenticity Brandstories

True Brands | (2nd in the series) In some recent branding workshops in White Plains, I’d explored, as an opening exercise for the executive team, the concept of brandstories in the context of personal experience. That is: what brand affected you —...

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Blog: EARTH MADE HARD

WALKING THE LONG WAY TO THE CENTER OF THE EARTH: ANDY GOLDSWORTHY MEDITATIONS ON YOU AND YOUR EARTH. Each of us has a relationship to the Earth, what we know of her, how we’ve traveled her pathways, what doors we might have seen and how, perhaps, we have opened them....

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Blog: LOVE MORE OFTEN

BUILDING BEAUTIFUL BRANDS: CAUSE MARKETING, HUMANITARIAN BRAND-BUILDING AND CHARITABLE PROMOTIONS. I REALIZED, SOME TIME BACK, WORKING FOR AS LONG AS I HAVE, THAT BUILDING BEAUTIFUL BRANDS, HOLISTICALLY RICH, ROBUST AND BEAUTIFUL, VISUAL AND TEXTUALLY ARTICULATED...

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Blog: Human Brand

Human Brand Strategies | Exploring the Ignition Between Personal Brands, Soulfulness in Action and Enterprise: What Lies within? And What Lies beneath? Photo by Dawn Clark, AIA LEED AP Every Brand is Made for Humans. Every Human Could be a Brand. What’s the Story?...

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