Search results for: type design
by Tim Girvin | Concepts, General, Places | Feb 2, 2010
The right type — communicating simple, elegant pathways in environmental graphic design. I was standing in the subway, NY Transit Authority (MTA) — the proverbial NYC subway system and thinking about the complexity of the way-finding system there. Frankly,... Read More
by Tim Girvin | Motion Pictures, Storytelling | May 3, 2023
For motion picture studio teams, agencies and theatrical producers, I’ve been giving these workshop presentations as a proposition to linking marketing strategy, brand storytelling and narrative illustration. In a manner, thinking of movie logos, the identity offers a... Read More
by Tim Girvin | Concepts | Mar 1, 2011
The evolving legacy of type design — the honor of the MOMA typographic collection Customized type design: the big screen, the building, the book. “Typefaces — the building blocks of information printed or displayed onscreen—are design in and of... Read More
by Tim Girvin | Brands, Cool People, General, Motion Pictures, Storytelling | Dec 26, 2008
Motion picture design, identity and historical context: visual propaganda. I first met Mr. Cruise, working with him, and the Paramount Studio marketing leadership team — with Jerry Bruckheimer — for Top Gun. Then, after that, Days of Thunder, working more... Read More
by Tim Girvin | Artists, Cool People, Designers | Jun 29, 2020
MY MEETINGS WITH MILTON GLASER t h a n k y o u ––––––– A voyage of inspired imagination. Milton Glaser passed onwards after 91 years of creativity. What a legacy that he has left behind to us all. When you are young, you recall points of connection that are... Read More
by Tim Girvin | Artists, Concepts, Cool People, Designers, Storytelling | Apr 27, 2022
Obviously, the question of beauty doesn’t propound solely a complicated design— instead, it could be profoundly simple—so delicately balanced and restrained that it catalyzes disciplined elegance. But when one calculates the etymology—in reverse—of beautiful graphics,... Read More
by Tim Girvin | Concepts, Cool People, Designers | Apr 19, 2016
Branding Buildings | Building Brands — Aligning Typefaces With Architecture In my earlier years I lived in a neighborhood laden with architects — like when I was 12 years old, in Spokane, Washington. I lived in a MidCenturyModern house [the one at 42nd & Perry]... Read More
by Tim Girvin | Artists, Brands, Designers, Interior Design, Marketing 2.0 | Nov 8, 2017
THE ILLUSTRATION OF THE MIND: FROM THOUGHT TO WORD IN DESIGNED LETTERFORM LINGUISTICS | ALPHABETS AS BRAND VOCABULARIES. Working on hundreds of logos and corporate identity packages, in decades of design and brand development for clients around the world, over time... Read More
by Tim Girvin | Brands | May 23, 2024
When we study “design thinking, it comes back to a sequence of thoughtful evaluations and engagement with analysis—but too, an exploration of the context of emotion—as tactics are framed to capture feelingness, which flow into the humanity of brand, untethered... Read More
by Tim Girvin | Brands, Concepts, Designers, Marketing 2.0, Storytelling, Trends | Aug 22, 2011
Exploring the emotionality of strategy, the humanity of brand, untethered creativity and the tactics of design management. EXAMINING CREATIVE INTELLIGENCE We’ve got history in the balance between the concept of the crossroads of creativity and intelligence, as... Read More