by Tim Girvin | Brands, Cool People, Human brands, Storytelling | Feb 17, 2015
Brands, Dreams, Visions and Imagining It takes a special kind of person to run a brand. There will be fire found. In the near four decades of working experience, one comes to know what will work, and what will not, in the management of brand. One can have all the...
by Tim Girvin | Places, Storytelling | Aug 12, 2011
THE PORTALS TO SEEING SOME ONE WAS TALKING TO ME ABOUT WINDOWS. Actually, I was looking at old windows and wondering about what’s been seen between the seer and the sight beyond. These were old windows — that were removed from houses. They were being sold...
by Tim Girvin | Brands, Concepts | Jan 2, 2010
Visioning mission, promise, proposal, proposition and the inculcation of values, notations on design thinking and strategic attention. “Vision can be written, it’s scribing a dream; it’s a designed evocation — a voicing. Mission is that act...
by Tim Girvin | Brands, Concepts, General, Incubation | Jan 30, 2008
In a way, this story is about shifting brand visioning. And it’s early enough, for this story, this client — that I can’t really reference the brand name. But people ask, what is it like — what do you do? What happens? Brand development and the...
by Tim Girvin | Cool People, General, Retail, Storytelling | Jan 28, 2008
I’d met Trish May, the foundress of Athena, several years ago — perhaps closer to a half decade now, considering our history in partnering on her business launch. She was a Microsoft executive with some serious international business strategy and marketing...