Search results for: DESIGN THE SIGNATURE
by Tim Girvin | Brands, Concepts, Human brands, Marketing 2.0, Storytelling | May 31, 2017
The Quest for Meaningful Relationships and Memorable Commitments, Magnetic Brands. Strategies of change, impermanence and content: collaborative design and GIRVIN evolutions. I was talking to someone about history — my history — now four decades of continuous practice... Read More
by Tim Girvin | BRAND MYSTICISM, Concepts | Feb 24, 2022
THE SIGILLIC SOLUTION In the journey of brand design and identity, there is the high road, the first summit, the easier vista—the outreach of an accessible view and foundational story: “it’s beautiful, so this must be a beautiful brand.” And then there are the deeper... Read More
by Tim Girvin | Concepts, General | Feb 17, 2008
What is the way, found? I was thinking about this. In the context of the work that you do. And what I do. I’ve wondered about that, the character of being lost, being found. Finding your way. And there’s a part of the work that we do that is just about... Read More
by Tim Girvin | Brands, Concepts, General, Interior Design, Places, Retail | Jul 21, 2011
The context of designing places that are human, places that are not. In the principles of fast casual food / beverage design, a mid-priced, faster service experience proposition, the notion of the holistic character of guest presence has to do with a layering of... Read More
by Tim Girvin | Brands, Storytelling | Jan 24, 2018
THE STRATEGIC ALIGNMENT BETWEEN PRODUCTION DESIGN, STORYTELLING, PLACE-MAKING AND IDENTITY. STRATEGY? SYNCHRONY. I was reminded about brand alignments and world design in a recent posit at FastCompany, on Skyrim. I’ve actually been talking about this a lot in other... Read More
by Tim Girvin | Designers | Jun 10, 2008
Exploring nature, industrial design, architecture and planning — patterns of designed intelligence. Arthropods are animals that belong to the Phylum Arthropoda that include the insects, the arachnids and the crustaceans. When I was young, and to this day,... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Concepts, Trends | Jan 17, 2017
Design as a Transportive Tool ––––––– We’ve talked about sigils. Most of you might know about the sigil as a House Seal in the Game of Thrones. And I’ve written long about them — the sigil, the signal, the signature, the signing. The seal and the signet. I reach back... Read More
by Tim Girvin | Artists, Brands, Cool People, Human brands | Aug 20, 2013
Digging in, the brand archaeology of art, the person, the persona. When you work on a brand, people are involved. Sometimes, companies forget — they think: logistics, operations, planning, transportation, targets, quotients and quotas. For us — and... Read More
by Tim Girvin | Artists, Designers | Nov 2, 2012
The etymology of design, the signature of personality — and your presence. The design of you is what you make of it. The design is you. Your story, your musculature, the tracery of your nerves and veins, how you draw, hold a drawing tool –what you see,... Read More
by Tim Girvin | Motion Pictures, Storytelling | Oct 31, 2022
MOTION PICTURE PRODUCTION DESIGN FOR THIR13EN GHOSTS. BRAND DESIGN AND PLACEMAKING. THE USE OF SIGILLIC GRAPHICS AS A PLACEMAKING DESIGN THEOREM. What about graphical contexts in making place[s]? I think about it as a pattern language, a place storytelling—especially... Read More
