Search results for: experience design place making
by Tim Girvin | Marketing 2.0, Places, Scent | Aug 25, 2006
Scent is a slightly uplifting character to the dynamics of a space. Time Warner’s new Samsung technology space has a expression of light citrus blown in. The entries of Hotel Costes, and perhaps by contrast, W, Mandarin Oriental and Schrager’s offerings... Read More
by Tim Girvin | Brands, Retail, Storytelling | Oct 4, 2006
I spent the day with Balletmakers | Capezio the day before yesterday. It was Cristina and I. Some interviews, some research, some connections. More gathering. This will be going on for a couple of weeks, the two of us. But there were intriguing other insights into the... Read More
by Tim Girvin | Brand Mysticism, Brands, Concepts | Jul 19, 2023
Business Strategies in Expressive Enterprises GIRVIN’s BrandQuest® Any brand is, of course, an human-focused enterprise—the point being that any brand is made by humans and made for humans and their kin—even in the construct of naturality: nature-made products—their... Read More
by Tim Girvin | Brands, Cool People, Designers, Storytelling | Nov 6, 2019
IN THE QUEST FOR ENTERPRISE, BRANDS ARE INTIMATELY LINKED TO THEIR MAKERS In the journey of brand development, in the work that creators build in the envisioning of products usually aligns their personal character in the mix of their making. That is, brand DNA is... Read More
by Tim Girvin | Brands, Retail, Storytelling | Apr 13, 2023
DESIGNING LOGOS AS A PUZZLE MASTERY SOLUTION Everything’s a puzzle, in a manner of speaking—each game is a labyrinthine array of choices, that play to decision-making that, in amazement, leads to the conclusion, a win or the continuation of another game. In the legacy... Read More
by Tim Girvin | Brand Mysticism, Concepts | Jan 2, 2019
ISN’T IT SO THAT OUR JOURNEY IS A STRIDE TO FINDING? It’s the quest and questioning of—the something in and of ourselves—the walk and the wander that powers the light of our creativity, which is a spiritual path—since really, creativity is about spirit. And spirit =... Read More
by Tim Girvin | Brands, Cool People, Luxury | Jun 1, 2010
Ermenegildo Zegna’s Vellus Aureum Luxury strategies and authentic truth. Making things by hand is a disappearing legacy. And even to the concept of the most luxurious, the idea of an object being completely handmade is a vanishing tradition. The concept of... Read More
by Tim Girvin | Brands, Concepts, General, Trends | Apr 19, 2009
Twelve brands that will die: the beauty in transmigration, dissolution and carnage. There’s a metaphor that where there is smoke, there will be fire — and finally, in the fire, the smoke clears, and who will be there; what will be left? Fire is a kind of... Read More
by Tim Girvin | Brand Mysticism, Concepts | Jun 27, 2018
THE JOURNEY OF SPACING-IN AND THE ART OF DOING NOTHINGNESS. I was in a meditation chamber and we were sitting, quiet—as I settled in, quieting down—I watched others getting to the nothingness of mindlessness. Nothing there, quiet in here. And in that, it does come... Read More
by Tim Girvin | Concepts | Dec 27, 2016
SPACING-IN AND THE ART OF NOTHINGNESS. What if someone asked you to do nothing, all by yourself — just slow down, do nothing? Get quiet? Could you do that? Drift? But space-in, instead of spacing-out? In the frenzy of our present experience, we all struggle with the... Read More