Search results for: love brands
by Tim Girvin | Brands, Concepts, Human brands, Interior Design, Marketing 2.0, Places, Retail | May 23, 2011
The singularity of purpose in extraordinary experience design Small FSR | Big Ambitions in Restaurant Design Strategy The real key is honesty — being simple, authentic, straight forward. People seem to get that. Meeting Danny Meyer, the legendary human brand... Read More
by Tim Girvin | Brands, Concepts, Trends | Dec 20, 2009
I CAN RECALL THAT IDEA, LAUNCHING, THE FIRST REVELATION OF VICE, THE MAGAZINE. A decade + back. It was my eldest daughter that discovered it, in a book shop — she said: “Dad, here’s something, you’d probably like this.” And it’s not... Read More
by Tim Girvin | Artists, Brands, Cool People, General, Storytelling | Mar 23, 2009
Art Wolfe | Wikipedia imagery file The brand that is a living, loving being. Art Wolfe and I go way back — decades; but my personal relationship with him goes back further — into the recesses of my younger years, being in the ramshackle melange otherwise... Read More
by Tim Girvin | Brands, Concepts | Mar 3, 2011
Brands with soul, brands that tell stories, brands that people care about. Are they built, made, restored, or managed? All of these, and more. LEGEND BRANDING: What is the heart of legend, most? Legend is derived from reading – the heart of the word is about... Read More
by Tim Girvin | Brands, Concepts, Trends | Oct 26, 2009
What if your brand is about a cause? What if your brand is humanity? What if your real messaging reach is love? This is an overview of Girvin’s strategic thinking about the nature of humanitarian and cause-related branding strategy and tactics. There have been a... Read More
by Tim Girvin | Artists, Brands, Cool People, Luxury, Storytelling | Jan 6, 2009
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by Tim Girvin | Brands, Concepts, Retail | Feb 24, 2012
Brand experiences that are designed to holistically speak product strategy, merchandising & manifestation Apple comes to mind. We have commented. It might be projected that some brands offer merchandise, particularly in the fashion retail experience, that are... Read More
by Tim Girvin | Brands, Concepts, General, Trends | Apr 19, 2009
Twelve brands that will die: the beauty in transmigration, dissolution and carnage. There’s a metaphor that where there is smoke, there will be fire — and finally, in the fire, the smoke clears, and who will be there; what will be left? Fire is a kind of... Read More
by Tim Girvin | Brands, Concepts, Human brands, Luxury, Storytelling | May 12, 2016
THE LUXURY OF AUTHENTIC BRANDS Love counts in the practice of making true. The heart of the genuine: exploring the concepts of authenticity, history, brands and the place of luxury. I’d open with the meaning — and the combinational character of the idea of truth and... Read More
by Tim Girvin | Artists, Cool People, General | Jun 26, 2009
Loving the good, the bad, the ugly and the beautiful. I’ve written about that idea of the human brand, which I might more effectively relate to the notion of the “human torch” — a fiery inspiration. Going back, thousands of years, into the... Read More
