Search results for: messaging
by Tim Girvin | Brands, Concepts, Motion Pictures | Apr 19, 2011
Focus Features The folkloric intuition, legendary dimensions of the lensed visualization There are cycles, repeating patterning, in the engagement of story and archetype, mystery and beauty. When I was in college, I corresponded with Joseph Campbell, the grand... Read More
by Tim Girvin | Brands, Concepts, Retail | Apr 15, 2011
Brooklyn microshops — a complexity of sensorial engagements | Girvin photography Brand soul placement, finding the applications of presence in impression and experience design. I’d given a talk, at an international retail design forum at Starbucks... Read More
by Tim Girvin | Concepts | Mar 16, 2011
Girvin There is something to the touch of the hand. And what can be made from it, in the note from the one to another. The idea of the hand — the writing — there are psychic links that reach to the soul, the electrical bolting that drives the inspiration... Read More
by Tim Girvin | Concepts | Mar 1, 2011
The evolving legacy of type design — the honor of the MOMA typographic collection Customized type design: the big screen, the building, the book. “Typefaces — the building blocks of information printed or displayed onscreen—are design in and of... Read More
by Tim Girvin | Concepts | Feb 8, 2011
1.27.2011 Men Are Drawn to Competition-Based Pay Men were 94% more likely than women to apply for a job if its salary potential was described as being highly dependent on competition with other employees, according to John List of the University of Chicago. The online... Read More
by Tim Girvin | Concepts, Cool People, Human brands, Marketing 2.0, Retail | Feb 7, 2011
Girvin: Fontainebleau, Miami Beach Purchasing decisions: the link to distinctive attachment in biological analysis — and Lindstrom’s Buyology. The idea of the psychic space — brand brainpower and impressionability. Is reaction just that: re-acting?... Read More
by Tim Girvin | Brands, Retail | Dec 3, 2010
There’s a point to referencing the concept of the one week old logo — one might be, “really, who cares?” There is a challenge in web culture that prevails — cynicism. If there’s a point of pot-shot taking, why not make it cynical... Read More
by Tim Girvin | Concepts, Designers, Places | Dec 1, 2010
Image: Matthew Donaldson | Nowness collection The combination of strategy, designed experience, architecture, the holistic label of loving the story of wine. Over time, it’s been possible for Girvin to work on dozens of wine brands, as consultants in story,... Read More
by Tim Girvin | Concepts, Retail, Scent | Nov 22, 2010
Aman | Bali, Indonesia (Girvin) THE HEART OF FRAGRANCE IN HOTELS AND RESORTS Is it a designed scent, the perfume that is gathered into a perfume fusion that signals the messaging of the opening experience in entering a space? Or is it more holistic, the bigger... Read More
by Tim Girvin | Concepts | Aug 25, 2010
Seeking beauty, active focus, and contemplative strategy in remote locations: working someplace other than where you’re supposed to be. Found in the dirt, as a reminder of something special, recalled in a remote place of work. I’ve thought about —... Read More
