Search results for: momentum and moment
by Tim Girvin | Concepts, Storytelling | Jan 15, 2020
THE MEDITATION ON PROCESSION | BRAND STORYTELLING AND *EXPERIENTIALITY How do you listen to a story? How does that work—the yarn drawn and you being woven into the tapestry of tale. We think like that—the twice-told telling, that which is unforgettable. The power in... Read More
by Tim Girvin | Concepts, Storytelling | Oct 30, 2019
THE BRANDQUEST® FOR AMAZEMENT Isn’t it so that we’re all looking for wonderment—that state of surprise and amazement? I was talking to my father about my work—“why are you still doing it?” He retired one year before the age that I am now. I told him that “I’m looking... Read More
by Tim Girvin | BRAND MYSTICISM, Interior Design | Aug 7, 2019
Experientiality. A quick scan of the dictionary shows nothing, just words that are “around” this spelling—experience and experientially. I thought when I first used it that I’d made it up. But there is more to it—from two sides: one]—from the Latin, experiri—which is... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Human brands, Storytelling | Nov 7, 2018
DEFINING THE JOURNEY TO THE HIDDEN CENTER: THINGNESS [the it]: FINDING SOUL IN THE MYSTERY OF BRANDING: THE QUEST FOR THE HEART, THE UNCOVERING OF MEANING, THE FOUND MEMORY— THE MOMENT IN THE MOMENTUM. For a brand to survive, there needs to be a stance, a point of... Read More
by Tim Girvin | BRAND MYSTICISM, Uncategorized | Feb 1, 2018
THE JOURNEY TO THE HIDDEN CENTER OF THINGNESS [the it]: THE HEART, THE MEANING, THE MEMORY AND THE MOMENT IN THE MOMENTUM IN BRAND MYSTERY. What is the being of a brand? It’s a story. It’s a person. It’s a dream — it’s a visioning to another tier of neo-rightness and... Read More
by Tim Girvin | Brands, Concepts | Jan 10, 2017
THE ALLEGORY OF THE DEEP WAVE, THE WATCH, THE BOARD, THE TREND AND THE CURL. Some know that I have a persistent fascination — an engagement — with large expressions of salt water and where she comes from — the Deep Sea. My first exposure to waves was when I was about... Read More
by Tim Girvin | General | May 27, 2015
THE ALLEGORY OF THE WAVE WATCH, THE BOARD, THE TREND AND THE CURL. My first exposure to waves was when I was about 4 years old — my father was a Captain of Surgery, stationed at Fort Monmouth. We used to go to the Jersey shore — and Dad would run me down to the beach... Read More
by Tim Girvin | Concepts, Interior Design, Marketing 2.0, Places, Storytelling | Feb 20, 2014
Thinking Through Journey and Customer Procession — the Strategy of Designing a Way for Guests, Clients, Experiencers of Your Story A key to storytelling will be journey. Like the finger guided on the progression of the type, and page arrangement, turned in the... Read More
by Tim Girvin | Artists, Concepts, Cool People, Places | Jan 28, 2013
There is a place, in a place, in a story in a story, a person in a person. And you could photograph that, the layering of these contents. Watch this, for more: http://www.nowness.com/day/2012/12/11?ecid=ema1993&CID I was thinking about the deeper, nascent power... Read More
by Tim Girvin | General | Sep 6, 2009
Every brand is designed by a human; and built for a human, yet we don’t often think of ourselves as living brands. The notion of branding is based on premises that are thousands of years old; it’s less about the proposition of being merely a business... Read More
