by Tim Girvin | BRAND MYSTICISM, Concepts, Trends | Mar 25, 2020
INSTINCTUAL RESPONSE AND BRAND STRATEGY—THE SENSATION OF INTUITION. THERE’S A QUESTION, HOW DOES THE ANSWER FEEL? IN THE RANGES OF RESEARCH, ONLINE, INTERCEPTIONS, FOCUS AND DEMOGRAPHIC QUAL/QUAN/QUERY—HOW OFTEN DOES THE RESULT PLAY TO “I HAD A FEELING…” O P E N?... Read More
by Tim Girvin | Brands, Concepts | Aug 11, 2016
What do you know? The mystery of mind, message and meaning. I was thinking about that question — someone asked me: “well, what’cha know?” And I contemplated the depth of the question. It’s just as powerful as “what’s your story?” I thought about it: “really, what do I... Read More
by Tim Girvin | General | Apr 10, 2007
For maybe some 25 years I’ve been collecting zenga. These are the paintings of Zen masters. They are of the haboku style, which is the most captivating, to my aesthetic, which is called “broken ink”. It’s about saying something in nothing.... Read More
by Tim Girvin | Concepts, General | Oct 13, 2008
cold steel |raw materials in architecture I savor materials that are used in the rawest of fashion(ing). Places, building interiors, external details, fastenings and material applications. Large scale applications of raw industrial materials oftentimes reflect a kind... Read More
by Tim Girvin | Concepts, Cool People, Designers, Interior Design, Places, Storytelling | Oct 2, 2014
The Journey of Design, Place-making and Creative Environments: Archetypal Signage As any designer knows, to brand and experience design, there is a link between storytelling and sequence. A story has an ingress — a start, a mid-point, a moment of spectacle, of... Read More
by Tim Girvin | Concepts, Places | Apr 5, 2016
SYMBOLIC EMBLEMS FOR INTERIORS: DESIGNING TALISMANS FOR A PLACE The Journey of Design, Place-making and Creative Environments: Archetypal Signage and Magical Badges As any designer knows, to brand and experience design, there is a link between storytelling and... Read More
by Tim Girvin | Artists, Human brands, Interior Design | Jun 7, 2010
Pierre Chareau’s Maison de Verre Considering a design inspiration based on mid-20th century industrial aesthetic In studying the design ethos of Starbucks retail design, I came into learning more about their strategy in a series of meetings working with another... Read More
by Tim Girvin | BRAND MYSTICISM, Brands | Jul 31, 2019
The cartography of brandfire: the story of highest road, the path of the middle story told, and the cumulus of the multiple tales—the grounding ley-line of the promise—the mission of the everyday. Part: VI I’d offer a theory of the narrative cloud—the stories that... Read More
by Tim Girvin | Brands | Nov 4, 2019
DESIGNING BOOKS AROUND THE CONTEMPLATION OF THE MOMENTARY It’s been said that haiku are the quintessentially delicate framings of momentary meditations on instances of fleeting revelations, tripartite in two ways: three meditations, as well as kigo (Japanese,... Read More
by Tim Girvin | Concepts, Storytelling | May 24, 2016
The cartography of brandfire: the story of highest road, the path of the middle story told, and the cumulus of the multiple tales — the grounding ley-line of the promise — the mission of the everyday. I’d offer a theory of the narrative cloud — the stories that... Read More
