Search results for: brand-instinct
by Tim Girvin | Concepts, Places, Scent | Oct 21, 2016
IN THE JOURNEY OF TIME,WELL-KEPT AND STUDIED, STILL: THERE IS SOMETHING MORE TO THE MEMORY OF PLACE-MAKING — THE PLACES THAT YOU HAVE BEEN, WHAT YOU HAVE SEEN AND TOUCHED, TASTED AND HEARD — AND STILL, WHAT HOLDS THE HEART MOST IS THE SENSE OF SCENT — WHAT FRAGRANCE... Read More
by Tim Girvin | Concepts | Oct 18, 2016
THE X-MARK AS SYMBOL What lies beneath: the nature of the x, the cross road, the crossing guard, the mark of the x and the magic of the nexus. MGM | screen site shot from handheld The symbolic allegory of the x mark. When I was in Bali, I was surprised by the... Read More
by Tim Girvin | Concepts, Storytelling | Sep 9, 2016
HOW DO YOU SEE INFORMATION AS A STORY? Visualizing and organizing the perception of information Cinematic interface design as a reference to example Image above: © Cruise/Wagner + Amblin Entertainment It might be said that the rise of infographics — visualizing,... Read More
by Tim Girvin | Concepts | Aug 16, 2016
ARCHITECTURAL SYMBOLISM, METAPHOR AND CENTERING Walking a old, forested Buddhist compound outside of Tokyo, I was told that the temple site was a specially sacred site — and one that was anciently “magical.” The idea of spirit spaces, places that have special power,... Read More
by Tim Girvin | News | Aug 3, 2016
Every brand has a journey, a sentiment and storytelling that needs to be told. But first it must be found. We listen, go deeper into the dream and catalyze vision to reality. Luca Turin – Perfumes I Love... Read More
by Tim Girvin | Concepts, Motion Pictures, Storytelling | May 31, 2016
Working from Scratch: Customized Type Face Design, Font Development and Motion Picture Design The presumption is — design by hand and the work is better. Is that right? In the study of aligning idea to shining, brand to epiphany, inspiration to magic — there is the... Read More
by Tim Girvin | Artists, Brands, Concepts, Luxury, Marketing 2.0, Retail, Storytelling | May 26, 2016
Care, Craft and Centrality in the Value of Place in Authentic Making Earlier, working in, and writing about, luxury, I’d talked about truth — the deadly virus of pompous positioning of luxury goods. “Yes, fancy surely, but we actually had it made in China on the... Read More
by Tim Girvin | Concepts | May 5, 2016
A Meditation on An Answer I was listening to a toddler, who happens to be my year-old grandson Ellis, and he was saying “No.” Meanwhile, my other, first-received 4-year-old grandson Isaiah has a special way of saying “Yes.” It’s a precise diction he offers. He says it... Read More
