Search results for: experience design place making
by Tim Girvin | Brands, Concepts | Dec 22, 2016
SIGNING A BRAND: BRAND SIGNATURES, HUMAN HANDWRITING AND ATTRIBUTION Examining the idea of brand, signature and personality I was thinking about the idea of hand-writing and the character of the person. By a typical extrapolation, I’d liken the brand to the human — in... Read More
by Tim Girvin | Concepts, Storytelling | Sep 9, 2016
HOW DO YOU SEE INFORMATION AS A STORY? Visualizing and organizing the perception of information Cinematic interface design as a reference to example Image above: © Cruise/Wagner + Amblin Entertainment It might be said that the rise of infographics — visualizing,... Read More
by Tim Girvin | Brands, Motion Pictures, Trends | Jul 21, 2008
Exploring brand in the context of experience design and impression: movie picture brand strategy. I’ve liked Christian Bale’s impression of Bruce Wayne since the beginning; but I’m anticipating that Christopher Nolan drives a great deal of the... Read More
by Tim Girvin | Brands, Concepts | Apr 10, 2013
Exploring the heart and soul of brand, story and personality There’s a journey in getting to the heart of brand, and in a manner, it will be about finding the light that lies at the end of that voyage, or in the center of that conclave. I’m always looking... Read More
by Tim Girvin | Concepts, Motion Pictures | Oct 22, 2012
Visualizing and organizing the perception of information Cinematic interface design as a reference to example Image above: © Cruise/Wagner + Amblin Entertainment It might be said that the rise of infographics — visualizing, simplifying and organizing content... Read More
by Tim Girvin | Brands, Concepts, Luxury, Trends | Aug 15, 2010
LOGO DESIGNERS OUT OF BUSINESS? EXPLORING THE NEW TREND, LOGO-LESS MERCHANDISE? DOES THAT MEAN BRANDERS ARE OUT OF BUSINESS? HARDLY SO, UNLESS THE PREMISE OF BRANDING IS DESIGNING LOGOS. But there’s more. Off and on, over the years, the idea of logo on, logo... Read More
by Tim Girvin | Brands, Concepts, Places, Retail, Trends | Nov 21, 2008
Exploring unbranded brand storytelling There’s a new concept that’s been created by McDonald’s, in Tokyo. No brand, yes brand — scrap brand, new brand. “We want consumers to discover great taste and not care about who produced it.”... Read More
