by Tim Girvin | Cool People, Designers, Luxury | Nov 25, 2007
Todd Heisler | The New York Times I’m wondering about the concept of attention. And the holding of things. How we hold something, how we hold attention. There’s something to memory and holding a concept in one’s mind. For many of us, for me, the idea...
by Tim Girvin | Brands, Cool People, Luxury, Scent | Nov 15, 2007
I had the chance to connect with Aerin Lauder, the 40th floor, the GM building, 5th Avenue and Central Park South — for a tour of her grandmother’s offices as the presentation forum — gallery, rather — for her personal collection of objects for...
by Tim Girvin | General, Luxury | Nov 8, 2007
I was talking with someone about luxury, history, making…and the hand — and it came forth, again. Marty Wikstrom, I think it was her. I suppose, really, I’ve talked to a lot of people about this. Robert Polet. François Pinault. James McArthur....
by Tim Girvin | Brands, Cool People, Luxury | Oct 18, 2007
The point, to the discussion, our talk, our sharing — is really simple. Is luxury, really, luxury? Or merely smoke? Where’s the legacy, the story, the craft, the making, the beauty, the powered intensity of focus?? Or are we merely selling the skins of the...
by Tim Girvin | Cool People, General, Luxury, Places, Retail | May 22, 2007
I’ve been tracking Tom Ford’s work closely, from before our YSL days. I loved that work, working with you…and it was great learning more about the man, the history ( all of them ) and the characters that emerged in the brand. Not sure where...
by Tim Girvin | Cool People, Designers, Luxury, Retail | May 6, 2007
I’ve been walking around the edge of this luxury brand, and its leadership — CEO | Robert Polet for the last several years. I’d reached here to Gucci headquarters in Paris and London, exploring the dimensions of the brand. I worked with the...
by Tim Girvin | Cool People | May 3, 2007
To be involved with Lev Leviev is, at least for many that are attached to him, a challenge — a mystery. I’ve worked with two friends, several clients, who’ve mentioned that they’ve only seen him a couple of times. And that he is modest, direct...
by Tim Girvin | Concepts, Luxury | Aug 11, 2006
Let’s start at the beginning point of our earlier conversations; branding is about people. It’s not merely about the growth figures; there’s no growth if people don’t get the story. The real point, however, is about what luxury means; yes –...
by Tim Girvin | Brands, Storytelling, Trends | Jul 20, 2006
There are a couple of trends that I perceive, in working in this space of consumer communications and brand representations. First, it’s clear that there are continuously emerging “new brands”, which might be “repositioned” old brands....
