Search results for: experientiality
by Tim Girvin | BRAND MYSTICISM, Incubation, Storytelling | Dec 16, 2020
BRAND OBSERVATIONS, PARTICIPATION IN WATCHFULNESS. In the past, in my observations of brand experiencers, it has been a long journey—and a string of compelling notations of learnings about people and how they relate to brands. I think back to my beginnings, working on... Read More
by Tim Girvin | Brands, Cool People, Storytelling | Oct 28, 2020
BRANDS ARE, IN ACTUALITY, WORLDS. THEY ARE WORLD VIEWS, THEY ARE PLACES AND ENVIRONMENTS, DIGITAL REALMS; THEY ARE SPARKS OF IMAGININGS; AND THEY ARE THE QUANTIFIED AND ACTUALIZED DREAMS OF FOUNDERS AND FOUNDRESSES. THEY ARE THE RISK AND COMMITMENT OF SWEAT: \LOVE,... Read More
by Tim Girvin | Interior Design, Places, Storytelling | Sep 30, 2020
When you make a place, what gives it soul? Authenticity, material utility, legacy of use. Humanity in play, ingenuity of unexpected applications. Soulfulness wouldn’t support a clinical cleanliness or synthetic manufacture, soul— by its very etymology—refers to sea,... Read More
by Tim Girvin | Brands, Cool People, Designers, Retail | Nov 21, 2019
50 YEARS, WALKING THE DREAM, BRAND STORYTELLING VISIONING IN THE MAN, THE BRAND: RALPH LAUREN This goes back, and it speaks to my own history at the beginnings of my career, which now sorts out to about 45 years. There was a meet-up, momentary and gracious, with Mr.... Read More
by Tim Girvin | Concepts | Mar 7, 2024
Seeing stories in Brands, Design and Gesture. As a leader of workshops, and team-related branding sessions, I tend to watch my teams very carefully. My last blog spoke to listening, and appreciative observation— how to study the evidences of emotion in the gestures of... Read More
by Tim Girvin | BRAND MYSTICISM, Brands, Trends | Jul 18, 2018
THE QUEST FOR SOUL IN TECH MARKETING. [above image by @dacarc] In the legacy of brand — strategy, design and the tactical implications of reach, expansion and expressionism, the exploration into brand and its etymology implies the quest for fire. Brand, as a seed... Read More
by Tim Girvin | Brands, Cool People, Storytelling, Trends | Jun 8, 2018
PATTERN COMPUTER LAUNCHED IN SAN FRANCISCO, CA. [image: Pattern Computer] What if there was a unique way to surveil vast rivers of data and see rippling strings of insights in a wholly new manner? It should be said that the notion of seeking trends and patterning is... Read More
by Tim Girvin | Concepts, Storytelling | Feb 15, 2018
IF YOU’RE GOING TO KNOW. THEN GO. TO GET TO THE HEART OF IT, GET OUT TO IT. At the edge of the whorled. There are those that comment on the state of the this, and the that. It’s the whirl, the spin, the turn and the twist — but does the whorl of a theory take you to... Read More
by Tim Girvin | Concepts, Places | Nov 1, 2017
THINK COSMIC: ARCHITECTURE AS A PLACE-MAKING MAP OF THE UNIVERSE: THE CIRCLE OF HEAVEN AND THE SQUARE OF EARTH – DESIGNING PLACES OF DEEPER SYMBOLISM. It’s true that every place has a symbolic value — every place has a sensation of personalized relevance,... Read More
by Tim Girvin | Concepts, Storytelling | Oct 18, 2017
THE SECRET HAND SHAKE, THE CARD WELL PLAYED, THE CONVERSATIONAL ALLUSION? MY MOTHER TAUGHT ME EARLY TO WATCH WHAT PEOPLE DO WHEN THEY SPEAK. In fact, we used to walk together and she’d say — “what do you think they’re saying?” “See those people over there, what are... Read More
