by GirvinIT | | Jan 17, 2016
Fairmont Hotels The Challenge Disparate measures Fairmont executives approached GIRVIN to help them come up with a new strategy and way of thinking of group of disparate properties on the beach in Acapulco. The Solution Treated like royalty Starting out with a...
by GirvinIT | | Jan 17, 2016
Salumeria The Rosi family, represented by their market director for the U.S., approached GIRVIN in 2007 to begin the strategic exploration of a concept of a retail salumeria, for in-room dining and take out, in NYC. GIRVIN’s group, working in NYC as well as Seattle,...
by GirvinIT | | Jan 15, 2016
FRA’MANI Renowned chef Paul Bertolli consulted with Girvin for the development of a comprehensive strategic branding and packaging program for the creation of a new story, a brand from scratch, literally, in the building of a product grouping. Paul’s...
by GirvinIT | | Jan 13, 2016
Hell’s Gate Brewing packaging design evolutions from an existing product offering to a completely refreshed branded, can solution program — cans, six packs and shippers. Your Force of Nature The product is value-based, yet positioned on the higher end of this...
by GirvinIT | | Jan 11, 2016
Lasting Smiles Zoe Mesnik-Greene, the ideator and foundress of StartMark Brands, originated a business plan to create a “give back” product in the form of lip balm that would support Smile Train, an international children’s charity providing cleft...
by GirvinIT | | Jan 10, 2016
Pearl The Challenge The world’s your oyster GIRVIN was presented an opportunity to transform the existing Trader Vic’s restaurant into a completely new concept—while accommodating a changing market. The Solution Keep it class-sea We organized and coordinated a...
by GirvinIT | | Jan 1, 2016
Bloomingdale’s Celebrate To create a concept of global “celebration” for a multi-story campaign development is the beginning challenge, it’s another to develop the conceptions for how it might look. This is always done in collaborative stages, between design,...
