Search results for: metaphorical thinking
by Tim Girvin | Concepts, Designers | Aug 16, 2023
It’s Not So Much About What’s There, or What’s Not There—It’s the Intention of the Movement; the Imprint That it Makes. And What the Viewer Holds Forever. As designers, we think about the statement of our design solutions—and the impact and memorability of the work.... Read More
by Tim Girvin | Artists, Concepts, Storytelling | Feb 28, 2023
THE INTEGRATION OF MESSAGE: GRAPHICAL EXPRESSIONS IN A SCALABLE SOLUTION. TINY CAN BE GIGANTIC, SMALLER CAN BE EMULATED IN A TIERING OF ENLARGEABLE OR REDUCIBLE DESIGN TREATMENTS, NOT MERELY AS DESIGN THINKING—BUT AS A DIRECT LINK THE GENETICS OF THE DESIGN. THE... Read More
by Tim Girvin | Artists, Concepts, Cool People, Designers, Storytelling | Apr 27, 2022
Obviously, the question of beauty doesn’t propound solely a complicated design— instead, it could be profoundly simple—so delicately balanced and restrained that it catalyzes disciplined elegance. But when one calculates the etymology—in reverse—of beautiful graphics,... Read More
by GirvinIT | Brand Mysticism, Brands, Concepts, Storytelling | Jan 19, 2022
In our experience, brands are—and should be—on a perpetual move, never quiet, always exploring, evolving, tuning and turning to new relationships and communities. And most brands do—with forward thinking leadership, they’re thinking—“we’re missing something here, we... Read More
by Tim Girvin | Brands | Jun 17, 2020
WE MANAGED BRANDQUEST® SESSIONS —ALL VIRTUAL—THIS PAST WEEK, THEN OTHERS BEFORE THAT, A WEEK BEFORE— THEN THERE’S ANOTHER THINK-SHOPPING BRAND CHARRETTE EMERGING WEEK NEXT. ALL ONLINE, VIRTUAL. WE’RE THERE, BUT WE’RE NOT, WE’RE TOGETHER, BUT WE’RE THOUSANDS OF MILES... Read More
by Tim Girvin | Brands, Cool People, Marketing 2.0, Places, Retail | Oct 25, 2019
EVERY JOURNEY HAS A BEGINNING—ITS END IS MERELY ANOTHER BEGINNING. In my history with Dawn Clark, my best friend, design partner, consulting collaborator, surfing mate, it’s been a long evolution of watching her ideations of the Nordstrom store-wide redesign, from her... Read More
by Tim Girvin | Brand Mysticism, Brands | Jul 10, 2019
THE CARTOGRAPHY OF DESIGN THINKING | Part Three Building the strategies for brand engagement thinking, creative intelligence workshops and tactical layouts for innovation sessions. Working on a project for the planning of a market design program for an emerging... Read More
by Tim Girvin | Brand Mysticism, Brands, Human brands, Storytelling | Nov 7, 2018
DEFINING THE JOURNEY TO THE HIDDEN CENTER: THINGNESS [the it]: FINDING SOUL IN THE MYSTERY OF BRANDING: THE QUEST FOR THE HEART, THE UNCOVERING OF MEANING, THE FOUND MEMORY— THE MOMENT IN THE MOMENTUM. For a brand to survive, there needs to be a stance, a point of... Read More
by Tim Girvin | Brands, Storytelling | Jan 24, 2018
THE STRATEGIC ALIGNMENT BETWEEN PRODUCTION DESIGN, STORYTELLING, PLACE-MAKING AND IDENTITY. STRATEGY? SYNCHRONY. I was reminded about brand alignments and world design in a recent posit at FastCompany, on Skyrim. I’ve actually been talking about this a lot in other... Read More
by Tim Girvin | Concepts, Cool People, Designers | Aug 2, 2017
THE MYSTICAL ARCHITECTURE OF THE ALPHABET To know the past is to know the future. So in grasping the past, I look into the words to build design strategies — and what it means in the craft of the work, as well as the solution-finding of design [un]thinking. That is,... Read More
