by Tim Girvin | Brands, Concepts, Storytelling | Oct 10, 2011
(iPhoneZenBrush) THE CARTOGRAPHY OF DESIGN THINKING | Part two Doodles, scribbles, mapping and documentation: Brandquesting®, brand navigation and creative brand business applications for the iPad People fire brands — brands are created by people for people... Read More
by Tim Girvin | Brands, Concepts, Designers, Marketing 2.0 | Oct 7, 2011
THE CARTOGRAPHY OF DESIGN THINKING | Part one Building the strategies for brand engagement thinking, creative intelligence workshops and tactical layouts for innovation sessions. Working on a project for the planning of a market design program for an emerging brand,... Read More
by Tim Girvin | Brands, Cool People, Designers, Human brands, Storytelling | Nov 4, 2011
APPLE.COM FINDING FIRE IN THE IMAGINATION OF INVENTION. M E D I T A T I O N S + M E M O R I E S iSad. These days, I’ve been writing, talking, consulting in the proverbial strategy — a great deal — about the invention of new pathways in brand development. And there are... Read More
by Tim Girvin | Concepts, Places | Sep 24, 2011
Meanings and signing. A Signing — Meaning. Signs that Mean. By Meaning, the Signing. Signage as the wayfinding of furniture. –––– A friend sent me a string of images — no reference to who, where, what, from. I apologize for not having the complete credits,... Read More
by Tim Girvin | Cool People, General, Human brands, Incubation, Places, Scent, Storytelling | Aug 24, 2011
Starbucks, Pike Place Market — the beginnings of a branded world. A brand becomes a world: (tenet, intention, cult and culture, community and audience: engagement + embracement = enchantment). This world, built and evolving — founded on the inspiration of... Read More
by Tim Girvin | Brands, Concepts, Designers, Marketing 2.0, Storytelling, Trends | Aug 22, 2011
Exploring the emotionality of strategy, the humanity of brand, untethered creativity and the tactics of design management. EXAMINING CREATIVE INTELLIGENCE We’ve got history in the balance between the concept of the crossroads of creativity and intelligence, as... Read More
by Tim Girvin | Concepts, General | Jul 12, 2011
WHAT FIRE COMES IN A HOSE? Watching fire, I see a channel, it’s a breathing entity — while there is wind, the fire inhales and there is a kind of beautiful translation. I can’t take my eyes off of the smolder, the coals, the roaring Anything that has... Read More
by Tim Girvin | Concepts, Scent | Jul 8, 2011
The Concept of the Fragrance — and the Prison. What’s Left in the End of Solitude? Listening to prisoners led Beaux to create perhaps the greatest perfume ever. I listen. I was talking to a prisoner — this, a casual aside — a man who’d... Read More
by Tim Girvin | Concepts, Interior Design | Jun 20, 2011
Sensations in Experience (Design) In working through a series of materials for a new retail concept, it was interesting to see the preponderance of materials that lusted after the slickest vocabulary of finish. Easy to clean. But, to the nature of soul in (brand)... Read More
by Tim Girvin | Brands, Concepts, Motion Pictures | Apr 19, 2011
Focus Features The folkloric intuition, legendary dimensions of the lensed visualization There are cycles, repeating patterning, in the engagement of story and archetype, mystery and beauty. When I was in college, I corresponded with Joseph Campbell, the grand... Read More
