Search results for: true brands
by Tim Girvin | Cool People, Designers, Scent | Nov 3, 2010
What’s being said, the framing of design, in the containment of fragrance. Ancient containments | Museo Santa Maria Novella, Firenze (Girvin) Pierre Dinand, story and Girvin: collaborations, explorations and ideals: perfume bottled, scent packaged, story told.... Read More
by Tim Girvin | Concepts, Interior Design, Retail | Oct 17, 2010
Redesigning connections to community, experience design and retail food service “This incredible new store design represents our ongoing commitment and leadership in global store design and offers a new experience to the Capitol Hill neighborhood. You will have... Read More
by Tim Girvin | Concepts, Marketing 2.0, Trends | Dec 14, 2009
The analysis of Tweeter types: person to person, twitter profiles. It’s good to be clear about who you are. It’s interesting that there are emerging personality profiles, in users, that come into the webbed world of community in communications. And surely,... Read More
by Tim Girvin | Artists, Concepts, Cool People | Sep 9, 2009
Marketing apocalypse, branding oblivion I’ve been studying some thematic elements in Russian society — a sense of myth, Slavic legend and a kind of genetic leaning in the personality of Eastern European storytelling — and, of course, how that relates... Read More
by Tim Girvin | Concepts, Cool People | Jul 4, 2009
Kevin Mazur | image.net The death of Michael Jackson and brand, emotion, memory and sales. It’s an unfortunate synchrony that unexpected passage boosts the propositions of the selling of that person. And, of course, this happens time and time again, looking... Read More
by Tim Girvin | Concepts, Cool People, General, Trends | Apr 12, 2009
The idea of place, community and the acculturation of coolness. What about that, the idea of opening with a chart that’s about the crashing of the tech stocks? Well, in a way, that’s a two fold gesture, one’s here, to our friends at Tableau and their... Read More
by Tim Girvin | General, Luxury, Trends | Aug 12, 2007
There are some that believe that luxury’s rocking – it’s just one big booming affair. But where in the world is it rocking? There are others, particularly more fluent to the history and movement of luxury brand(s) in Asia that see a potential turning... Read More
by Tim Girvin | Brand Mysticism, Concepts, Places, Retail | Feb 8, 2024
I gave a talk at Procter & Gamble’s hall at Building One, downtown Cincinnati. This talk was about spherical thinking, brands and storytelling, a way of looking at the narrative of brands as narrative concatenations—knots and threads of woven tellings, that... Read More
by Tim Girvin | Concepts | Feb 29, 2024
Paying attention, appreciative perception and the emotionality of listening Isn’t it interesting, the way people lean-in? Leaning-in, they’re paying closer attention— why is that, is it a hearing expression? “I lean-in so I can hear better?” In running brand summits,... Read More
by Tim Girvin | Concepts, Storytelling | May 16, 2024
A Meditation in Abandoned Signage There is a It is in the everyday—that you walk by—or on. There’s a message in that which is here. And that, left behind. The message could be: look here. No, up there. Or behind you. And while you look. Watch out, better still, be... Read More
