There is the sign, which is a way — a tool to explain process and direction, to instruct, to mark, to place: made. The Ace Hotel, Expressed Metal Plate But to the notion of place-making, how that...
The Script of The Multi-Stroke Brush Lettering Old-style Grocery Signage Script When I began my career [1975,] I was a lettering artist, a sign-writer. I wasn’t a designer, I was more to a kind of...
Notes on signing, wayfinding, alphabets and recognition. When you are lost, where do you go, what do you do? Some would say, “I’d look at my phone.” Or “I’d look at the Sun. Where is it,...
THERE IS A PLACE: YOU’RE IN THE PLACE. HOW DO YOU DESIGN A PATHWAY FOR FINDING? What is the way, found? We were thinking about this. In the context of the work that you do. And what we do. We’ve...
I will not be pushed, filed, stamped, indexed, briefed, debriefed or numbered. My life is my own. I resign. —NUMBER 6 I introduced a friend of mine to Patrick McGoohan’s “The Prisoner,” a series...
The Art of the Shopping Bag It was a reminder from friend Steve Heller, the Design Editor in Chief at Print Magazine, that recalled the legacy of former Bloomingdale’s Chief Creative Officer, John...
What is the way, found? I was thinking about this. In the context of the work that you do. And what I do. I’ve wondered about that, the character of being lost, being found. Finding your way....
Designing storytelling, in brand experience and place-journey-making. Earlier in my career, I was studying the concept of signage design in the setting of Imperial Roman culture. From the 500...
HERITAGE BRAND DESIGN AND SYSTEMIC PATTERNING More than four and a half decades ago, 1976, I pitched the idea of integrative branding to the Creative Director at Nordstrom, Dan Holland, and I...
GALLERY VI | THE STATE OF WOWNESS* SOMETIMES, IT’S LESS ABOUT THE MERE “GO THIS WAY” [OR DON’T] AND MORE TO GO ANOTHER WAY, SCENE, SEEN, BEAUTY, TOUCHED. ARTFULLY, THIS PATH....
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