by Tim Girvin | Brands, Concepts, General, Marketing 2.0, Trends | Jun 8, 2009
What brands face, in Facebook? Many, if their culture is robust enough… In the metaphor of communing, there are layers — circles — of connections that we have with each other and our friends. A drop, ripples. Stories are told — they are shared,...
by Tim Girvin | Concepts, General, Marketing 2.0 | Jun 7, 2009
Thoughts on bing, the new search engine for Microsoft Just days ago, the kick off. According to the overview from Microsoft, “the idea behind ‘Manifesto’ is to elicit an emotional response about a concept that is decidedly not emotional.” And...
by Tim Girvin | Concepts, General | Jun 2, 2009
Why does Tim Girvin love crows and ravens? Some people have equated the raven as being something inextricably linked to me — my personal brand. That is, when people see something on the raven, or the crow, they presume that I know about it, or should. And they...
by Tim Girvin | Concepts, General | Jun 1, 2009
Fire, the long river and the mist in the motion in learning Some time back, I was speaking (and working with) with a writer — Kurt Dahl, a IT manager and strategist then for Nordstrom, about the idea of the future of the book. He didn’t really believe in...
by Tim Girvin | Concepts, Cool People, General | May 29, 2009
Ricardo L. Castro, 2005. Courtesy of the Vancouver Art Gallery A passage — the journey built — the life’s journal in design I met Arthur here, at Robson Square, decades ago, in a building of his design, while I was speaking on design, to a group of...
by Tim Girvin | Concepts, General | May 26, 2009
Jorge Colombo | cover illustration, the New Yorker, June 2009 Starting at the beginning, the mouse, the magic, the drawn and the digital. Of course, really, it all starts here, in drawing — the touch of the fingers, with insight, interpretation and meditation....
by Tim Girvin | Concepts, Marketing 2.0, Retail, Trends | May 26, 2009
Marketing sex, retail and the recession There’s been a dire downturn, underlining the bleakly obvious. And it’s been down for everyone — everything — everywhere. All markets — and each of us — everyone’s been affected,...
by Tim Girvin | Concepts, Cool People, General | May 24, 2009
Knowledge work, navigated — the endless quest for answers. For decades, the work of Girvin really has been about the reorganization of information. That is, the re-forming of form, in the content of comprehension. All of these words are meaningful to me; and...
by Tim Girvin | Concepts, Cool People, General | May 11, 2009
Storytelling the birth of emergency care in Seattle — and the US. How many of us have been in an ambulance? How many in an accident? An emergency room? A trauma center? Personally, I’ve been in none — as a patient. But I’ve guided many to them....
by Tim Girvin | Brands, Concepts, Marketing 2.0, Motion Pictures, Storytelling | May 11, 2009
Examining the concept of set design, visuals and production reflected in experience and branding: It took me a long time to determine whether this structure for the film Quantum of Solace was real, or a production design concept for the movie. As it was, the building...
