Search results for: brand storytelling
by Tim Girvin | Concepts | Jul 3, 2024
The Quest for the New, in Remembering the Past Contemplations on brand innovation and evolution patterning I bought a new car in Portland, Oregon, and I recalled my days working down here. Time goes by. And back then, I was working with Lloyd Reynolds—and later, a... Read More
by GirvinIT | Brand Mysticism, Brands, Concepts | Apr 15, 2025
Solving brand challenges in a collaborative innovation summit I created the first BrandQuest® a registered IP for GIRVIN in the request of an unusual challenge by a team from IBM, fronted by Nobuo Mii in 1993—a mission to build a microprocessor-powered personal... Read More
by Tim Girvin | Brands, Interior Design, Marketing 2.0, Storytelling | Jan 2, 2013
Windows as the Eyes of the Soul of Wellness The tradition of windows in the merchandising of ideas. At the street level, a building’s windows are, in a manner, the eyes and soul of the bridge between the heart of the building, its occupants and the brand that... Read More
by Tim Girvin | Brands, Storytelling, Trends | Jul 20, 2006
There are a couple of trends that I perceive, in working in this space of consumer communications and brand representations. First, it’s clear that there are continuously emerging “new brands”, which might be “repositioned” old brands.... Read More
by Tim Girvin | Brands, Concepts | Dec 2, 2014
Brands that give, brands that don’t. I was studying this wall-bound piece of type, and contemplated the unassuming air of its drawing — nothing too formal — outlined then in-filled in a casual, if not happily energetic manner. In the emotionality of typography, the... Read More
by Tim Girvin | Concepts, Storytelling | Jul 28, 2014
Designing Magic: The Draft of the Letter as the Quest for Mystery Everyone knows that occult really means hidden. But in that, one might surmise that the Cult of the Occult would be nothing more than the quest for the hidden. I probably live there, in more ways than... Read More
by Tim Girvin | Cool People, Designers, Marketing 2.0, Retail, Storytelling, Trends | Jul 23, 2012
Stephen Kenn > Manly men brands | designing for them — building brand + personal stories about them Embracing the masculine spirit, design, thinking, story and truth in offering. Thinking about a man, and designing for men — it’s a challenging... Read More
